Forget the political controversies, forget Tom Brady, and even forget about the game of football itself. Ahead of Super Bowl LIII’s Pats-Rams matchup, turn your focus to one thing and one thing only: commercials. Like a capitalist Santa Claus, it’s that most wonderful time of year when the public at large is treated (tricked?) with a host of shiny new advertisements meant to catch your attention, all in the name of revving up spending power and increasing valuable brand cache.
We luckily won’t have to wait until the Big Game to see the biggest stars in 2019’s biggest spots, with many of the biggest brands leaking their ads ahead of time. (Because why wouldn’t they want to extend the lifetime of a commercial they paid a whopping 5.2 million bucks per 30 seconds of airtime for?) Tag your friends, text your family and tweet your favorites: Here are 15 of Super Bowl 2019’s most notable leaked spots.