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Brady’s namesake apparel brand launched in January, with a line of hats, golfing gear, training wear and athleisure-style pieces. The latest release introduces Brady’s “All Day Comfort Jogger,” a pair of pants designed for both fitness and casualwear alike.
The Brady Brand website calls the Comfort Joggers the “the most comfortable pair of pants you’ll ever own,” thanks to the soft and stretchy material and elastic waistband. The pants are also water-repellant, making them great for outdoor activities or a light workout or run.
Brady, whose Tampa Bay Buccaneers are currently first in the NFC South, was spotted making a run to Nordstrom last week to stock up on some Brady Brand essentials. In a clip posted on his Instagram page, the quarterback surprises a Nordstrom staffer by placing a phone order for Brady Brand gear, later snapping a pic with the employee when he delivers the items to the athlete’s car. The savvy marketing video has already amassed more than 350,000 likes on Instagram.
And while his marriage to Giselle may be over, all is not lost for Brady, who “un-retired” earlier this year to return to the Bucs for a chance at a second Super Bowl trophy with the team (and what would be Brady’s eighth Super Bowl win overall).
Both Bundchen and Brady seem to be happily co-parenting as well, with Brady recently posting an Instagram pic with his kids on Halloween.