Rihanna’s Fenty Beauty brand rarely goes on sale, but that’s changing this weekend with a host of deals as part of the “Fenty Fam” sale. Basically Fenty’s version of a friends and family sale, the beauty line is giving shoppers 25% off site-wide on FentyBeauty.com and FentySkin.com. No promo code required.
In addition to the 25% off Fenty deal, the site will launch “hyper limited-edition” offers each day. The daily deals include exclusive discounts, freebies, special bundles and more. See the current deals here.
The Fenty Beauty sale and Fenty Skin sale extends to almost all the products on both sites, including Rihanna’s popular line of gender-neutral makeup and skincare.
A number of best-selling kits and gift sets are also on sale right now, like the popular Match Stix trio, which lets you build you own trio of products for $54 (regularly $75). You get two MATTE Skinsticks to conceal and contour, and one Match Stix SHIMMER Skinstick to highlight.
The Complexion Essentials trio, which gets you a concealer, powder and makeup setting spray, is on sale for just $68 after discount (regularly $88). Other online exclusives the four-piece AM + PM skincare bundle, now just $112 (regularly $128). There are also deals on a number of makeup and skincare accessories, from mirrors to brushes to pouches. Sign up for Fenty’s mailing list and get an additional 15% off your purchase.
Many of these products were used by makeup artists for Rihanna’s Savage X Fenty show on Amazon Prime last fall, and the superstar singer and mogul teased some of the products from the show on Twitter.
— Rihanna (@rihanna) October 16, 2020
Fenty Beauty launched in 2017 with a promise of inclusion for all women and all skin tones. Rihanna, who named the company after her legal surname, says she developed the line after having trouble finding makeup that fit her complexion. Fenty Beauty now has products available in more than 50 shades. The company has also diversified their outreach, with products that target men and gender-neutral customers.