Sounds Like: Crystalline electro pop, occasionally delivered as shards of glass.
For Fans Of: MS MR, Fever Ray, Phantogram.
Why You Should Pay Attention: Bands like Nonono are the reason music is one of Sweden's biggest exports. The trio – Stina Wappling and hip-hop/pop production team Astma & Rocwell – make music with elements of Lykke Li's wounded brooding and the Knife's icy allure. Their first single, "Pumpin Blood" even begins with the most memorable whistle hook since Peter Bjorn & John's "Young Folks." That melody has propelled "Pumpin Blood" to That One Song status. You know, That One Song – you've maybe heard in a cell phone commercial or a movie soundtrack or in a dressing room or on the Billboard Alternative chart. The cast of Glee even did their own joyous version of the song in April. On debut album We Are Only What We Feel, Wappling yearns for freedom – from lame lovers, everyday routine, even from gravity. But Nonono's melodies do all the flying that she can't.
They Say: The band owes their diverse sound – equal parts aching and exuberant – to their very different influences. "I grew up during the Eighties so I was heavy into a lot of U.K. bands like the Cure, Depeche Mode, and New Order," says Michel Rocwell. "Tobias ['Astmas' Jimson] was more into reggae and hip-hop. And Stina is very into singer-songwriters, Martha Wainwright and Bon Iver. I don't even think she listened to rock music growing up. It's a cool mix, we can bring everything that we like into this project, and it works. It's a nice harmony."
Hear for Yourself: We Are Only What We Feel's moody second single "Like the Wind." By Jessica Suarez