The video – the fifth chapter of the seven-part film Stranded on the Earth, director Mike Bruce told Rolling Stone – hones in on the end of a young couple’s relationship in the American Southwest; in flashbacks, it’s revealed that the ex-lovers were like a tattooed Bonnie & Clyde, holding up bars and committing crimes before their split.
After spending much of the video sad and lonely – with shots of Gallagher and the High Flying Birds performing the track intercut with the action – the pair reunite at the edge of the Salton Sea before the viewer is hit with “To Be Continued…”
“If Love Is the Law” doubles as both a standalone music video for the track as well as trailer for Stranded on the Earth; the film will feature “a chronological story line about two outlaws who meet and fall in love,” Bruce told Rolling Stone.
“As a whole the videos will eventually be released as a film entitled Stranded On The Earth complete with dialog sequences and live performances,” Bruce added. “The concept came from a series of discussions I had with Noel over the course of a couple months leading up to the release of Who Built The Moon?. When Noel sent me his new album I knew I wanted to do something out of the ordinary, something we’re not used to seeing in a music video format.”