Carrie Brownstein teamed up with the fashion label Kenzo on a new short film, The Realest Real, that offers “a humorous exploration of the fickle and instant world of the Internet.” “It is about the idea that you can kind of insert yourself into the narrative of someone’s life, and into your idol’s life, through visuals, through songs,” Brownstein explained in an interview on Kenzo’s website.
The film’s cast includes the musician Kim Gordon and Natasha Lyonne. “We collectively made a list and brainstormed ideas of who we wanted to work with and we were all on the same page,” Brownstein said. “We were really lucky to get Laura Harrier who is right on the verge of launching a huge career. And in terms of Mahershala Ali, we were all big fans of his from House of Cards. I think we lucked out by having such a wide range of talent and everyone was really game to do the movie, which made being on set so fun.”
In The Realest Real, an Instagram comment from Harrier inspires the action: she writes “mom” on a post by Lyonne. Thanks to Ali, who is the “director of public/private relations” at the “Institute of the Real and Really Real,” Lyonne actually does become Harrier’s mother, and Harrier is forced to deal with Lyonne’s various neuroses. A similar scenario plays out between Gordon and a social media follower who wrote “marry me” on one of her photos.
According to Brownstein, the film “became about exploring ideas of fantasy and projection, but taking a more absurdist view of that, when fantasy comes slamming into reality.” “I wanted to explore what could be the end result of idealization pushed too far,” she added.