Watch Icona Pop Rise From Dead in ‘Emergency’ Video
Icona Pop are brought back to life through dance – literally – in their goofy clip for new single “Emergency.” The video, directed by Christian Larson with fashion styling from B. Åkerlund, opens with the Swedish electro-pop duo (Caroline Hjelt and Aino Jawo) in body bags. But their song’s swinging, big-band groove revives them for a glammy zombie dance party.
“Emergency” will be the title track of a new EP due out July 10th via Record Company TEN/Big Beat/Atlantic Records. The single, featuring guest vocals from Erik Hassle, is built on the same frenetic energy that propelled their 2012 breakout hit, “I Love It” – but the arrangement is a change-of-pace from that pulsating EDM smash, employing frenetic piano and muted brass.
Fans intrigued by the singers’ futuristic fashion can purchase clothes and accessories used in the video – like the “Metallic Gold Stripe Bodycon Dress” and “Knuckle Hand Spats” – at WHOYOUARE.
Earlier this month, Icona Pop announced a run of 23 North American stadium dates opening for One Direction. The tour kicks off July 9th in San Diego, with shows scheduled until mid-September.
Following the success of “I Love It” and their 2013 debut LP, This Is… Icona Pop, the duo landed gigs opening for Miley Cyrus and Katy Perry. (In a true testament to their ubiquity, they were even parodied by the Cookie Monster on Sesame Street.) Last year, the group released the single “Get Lost” and collaborations with Tiesto (“Let’s Go”) and Cobra Starship (“Never Been In Love”).
“So many people, when we play live, are just jumping around in euphoric happiness,” Hjelt told Rolling Stone in 2013 of their deceptive style. “But, if you listen to the message of the song, there’s a lot of anger going on.”