In more than three decades of U2 videos, none have captured the sheer glee of a fan’s face the way their latest, “Invisible,” honed in on the select few who got to catch Bono for a short crowdsurfing sequence during the Edge’s solo. One woman just holds her mouth agape, looking back at a friend, before she realizes that she has a job to do and turns around to support the Irish rocker – who, for his part, looks enthralled. But it’s just one of the video’s highlight, which the group shot over three days with director Mark Romanek in a California airport hangar.
In the rest of the video, the group toy with what’s visible and what’s not with an array of lights. In one shot, silhouettes of the band members change shapes as though they were being sandblasted through the air. In another, about 15 spotlight beams encase Bono as he clings to his overhead, boxing ref–style microphone. For the end, the audience – none of whom, to their credit, engaged in item Number One on Rolling Stone’s list of the most annoying concert behaviors – join in the light show in their own, fun way.
The group premiered 60 seconds of the video during the Super Bowl in support of the (RED) charity Bono cofounded. The ad spot explained that for a short period of time, the group would make a free download available of “Invisible” – a track the group recorded with Danger Mouse in sessions for their next record (which Bono has said would come out in the spring). For each download, Bank of America donated a dollar to (RED) to help fight AIDS. Over the course of 36 hours, U2, Bank of America and (RED) helped raise $3 million for the cause.