Usher Keeps His 'Voice' Strategy Under Wraps - Rolling Stone
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Usher Keeps His ‘Voice’ Strategy Under Wraps

R&B star doesn’t want fellow coaches to “have any clues, any direction” to his process

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Usher performs during the 2012 iHeartRadio Music Festival at MGM Grand Garden Arena on September 21, 2012 in Las Vegas, Nevada.

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Usher just announced this week that he’ll be joining The Voice as a judge on the show’s upcoming spring season, but the R&B star already has his game face on. “Obviously the competitive nature of the show is just raging,” he told Rolling Stone this weekend at the iHeartRadio Festival in Las Vegas.

The art of recruiting plays a big part in the competition, with each coach trying to get the best contestants on his or her team. Filling in for Cee Lo, Usher will be going up against two solid salesmen in Adam Levine and Blake Shelton. (The fourth coach will be Shakira, taking the place of Christina Aguilera.)

Usher definitely doesn’t lack confidence when it comes to his ability to entice the vocal talent to join his side. “I don’t know if they’re really ready for my pitch,” he said. “I’m probably doing too much right now even talking about it because I don’t want them to have any clues, any direction what my process is.”

His confidence seems well founded, based on his track record helping Justin Bieber. “I just say this: Let the record show that as a mentor it’s something that I do, let’s just leave it at that,” he said, laughing.

In addition to serving on The Voice next spring, Usher said that he will be returning to the road with the Euphoria tour next year. And there will be more new music as well. “I’m coming with another single, ‘Numb,’ really soon and doing some incredible online viral stuff that I think you guys should really check out,” he said. “I’m gonna continue to be creative.”


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