“Spread the Love” finds country super-star Kenny Chesney coming together with the legendary Wailers for a noble purpose. Chesney’s proceeds from the sale of the song go directly to the Spread the Love Fund, dedicated to providing prosthetic limbs and post-prosthetic care to those injured in the Boston Marathon bombing this past spring.
“I was having a day off in Florida when the Boston Marathon bombing happened and I just remember feeling so angry for all those people and wanting to do something to help,” Chesney tells Rolling Stone. “But how do you undo that? It dawned on me – what had been this incredible experience, writing with the Wailers, was something more – an opportunity to heal spirits.”
As the Wailers snap though an energetic roots reggae number built off the classic one-drop rhythm, Chesney turns in a deft performance, letting the groove carry him and making it sound as nthough he’s been singing reggae for years. Meanwhile, the video intersperses footage of the Chesney and the Wailers with shots of the local population as cultures come together.