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Kendrick Lamar Confronts Demons, Temptation in ‘God Is Gangsta’ Short

Rapper delivers furious performance in clip that features ‘To Pimp a Butterfly’ cuts “U” and “For Sale”

[vimeo 150389574 w=500 h=281] Kendrick Lamar – God Is Gangsta from Top Dawg Entertainment on Vimeo.

Kendrick Lamar delivers a furious performance in a new short film, God Is Gangsta, that doubles as a music video for two tracks — “U” and “For Sale” — off his latest album, To Pimp a Butterfly.

The short begins with “U,” the LP’s most brutal, introspective offering and a drunken deluge of self-doubt, hatred and guilt over his newfound fame and those left behind in Compton. Lamar spits the apoplectic cuts as he swills whiskey and stumbles around a tiny room, his frantic, sloppy movements warping the camera.

When Lamar emerges from this bottle episode, he’s being baptized, but “For Sale” is hardly a redemption song. Beaten and vulnerable, the second (NSFW) sequence finds Lamar dazed and in the throes of temptation as he unspools the story of his first encounter with Lucy, TPaB‘s devil-like figure, and her promises of material salvation.

God Is Gangsta caps off a monumental year for Lamar centered around the release of the widely acclaimed To Pimp a Butterfly. The rapper garnered 11 Grammy nominations for his efforts including Album of the Year, Song of the Year (“Alright”) and Best Rap Album and earned the No. 1 spot on Rolling Stone‘s Best Albums of 2015.

In This Article: Kendrick Lamar

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