Rod Stewart unveiled an original song, “Didn’t I,” as the first offering from his new solo album, Blood Red Roses, out September 28th via Republic Records.

“Didn’t I” is a rousing pop-rock tune packed with country flourishes. It finds Stewart singing about the damage drugs can do from a parents’ perspective.

On the track, the rocker gives off a wizened edge as he sings lines like, “Didn’t I try to tell you, that stuffs gonna kill ya?/ Oh didn’t I/ But you thought it was cool, and I was just an old fool/ Oh, look at ya!” Singer Bridget Cady – who’s toured extensively with Stewart – also provides vocals on the song.

Blood Red Roses marks Stewart’s first solo album since 2015’s Another Country. The rocker co-produced the record with his longtime collaborator Kevin Savigar. The album is available to pre-order, and will be released as both a 13-track standard edition and 16-track deluxe digital version.

“I always think I make albums for a few friends and this record has that intimacy,” Stewart said of Blood Red Roses. “Sincerity and honesty go a long way in life and the same is true in song-writing.”

Stewart is set to launch a North American tour July 24th at the Hard Rock Event Center in Hollywood, Florida. Cyndi Lauper will serve as support throughout the trek.