Future and Kanye West Romance Beachside Models in 'I Won' Video - Rolling Stone
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Future and Kanye West Romance Beachside Models in ‘I Won’ Video

The collaborative track is from Future’s second LP, out this month

In the music video for their collaborative single “I Won,” Future and Kanye West serenade a slew of curvaceous models striking sexy poses on a private beach. The black-and-white clip, directed by longtime West collaborator Hype Williams, leaves little to the imagination. 

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Future takes command in the track’s first half, delivering romantic and sexual lines through a massive layer of auto-tune. “I just want to take you out and show you off,” he croons over minimal strings, a clattering snare and muffled vocal coos. “Girl, when I’m with you, I feel like a champion / Ever since I got with you, I feel like I done won me a trophy.” (The emotive hook recalls West’s 808s and Heartbreak cut “Heartless.”)

West, as he tends to do, steals the show with his verse, promising the models (including one that looks quite a bit like Kim Kardashian) that he wants to “dip that ass in gold.” Another excellent line: “Baby, we should hit the south of France / so you could run around without them pants.” 

The track is part of Future’s upcoming second LP, Honest, which drops April 22nd on Epic Records. 

In This Article: Future, Kanye West


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