Eminem’s video for Relapse single “3 A.M.” debuted Saturday night on movie channel Cinemax and as its trailer suggested, the clip is a gruesome tale featuring Slim Shady as a serial killer out for pills and blood. Directed by art collective Syndrome and filmed in a style that mirrors Quentin Tarantino and Robert Rodriguez’s Grind House, the video definitely qualifies for an R rating, boasting a body count of around 10 people. If 9 a.m. is too early to see dismembered arms and fingers and Em soaking in a bathtub full of blood, you might want to wait until after you’ve digested your breakfast to watch the video above, which has now been posted on Eminem’s Website.
“The sight of blood excites me,” Em raps in the third verse, which hints at what we can expect from the Relapse iPhone game that the rapper has planned. Eminem posted a photo of the upcoming game on his Twitter, and from what we can gather from the lone photograph Eminem provided, the iPhone game looks like it will feature Em running around with a piece of plywood, smacking down on zombie doctors and nurses. Considering its violent plot, it’ll be surprising if the Relapse iPhone game gets approval after the Nine Inch Nails iPhone app update got rejected this weekend for questionable content (stick with Rock Daily for a full report).
As Rock Daily reported last week, Relapse will contain 20 tracks, a handful of which are skits, and two more singles will drop before the album’s May 19th release date. One of those songs, “Old Time’s Sake” featuring Dr. Dre, is expected to hit iTunes tomorrow, Cinco de Mayo. “Beautiful” will follow on May 12th. Eminem previously revealed that second ’09 LP Relapse 2 is nearly completed.