The video for “Forever,” featuring the supernova rap collaboration between Drake, Kanye West, Lil Wayne and Eminem, has been revealed. The song was recorded for the LeBron James documentary More Than A Game, so fittingly King LeBron kicks off the video in a weird sequence that shows the Cleveland Cavalier playing online poker. From there, we’re introduced to our all-star quartet. Amazingly, director Hype Williams managed to recruit all four rappers to appear in the video, even though they never share the screen together. Most surprising is that Eminem actually appears in the video, considering the Relapse rapper didn’t even show up in the video for his own “Crack a Bottle.”
Williams employs a healthy amount of pyrotechnics and Phish concert-like light show to spotlight each rapper during their verse, and it’s a production worthy of all the talent LeBron James managed to recruit for his soundtrack’s lead single. However, considering the video clocks in at nearly seven minutes, it’s unlikely it will figure heavily on any channel’s music video playlist. Interspersed throughout are clips from throughout James’ stellar basketball career, from childhood to high school to the upper echelon of the NBA.
According to Nah Right, who embedded a stream of the soundtrack, other artists who contribute to the More Than a Game include Jay-Z (“History”), T.I. (“King on Set”), Mary J. Blige and an Ester Dean song called “Drop It Low” that also features Chris Brown. The soundtrack will be released September 29th.
• Lil Wayne, Eminem, Kanye West and Drake Team Up For “Forever”