Escapism is a popular trope in country songwriting, whether it’s recharging at the beach or getting lost in the backwoods. William Michael Morgan’s new single “Missing” somehow encompasses all the possibilities of escape, with a video that puts the young traditionalist in the natural splendor of the California desert.
Directed by Jack Guy and shot on location in Palm Springs, California, the “Missing” video plays up the companionless aspect of the song’s theme, featuring only Morgan and a well-seasoned Ford pickup – not to mention Morgan’s Dwight Yoakam-worthy hip swivels. “Well, there ain’t no tellin’ where I’m bound,” he sings, basing his next destination on a random spin of the bottle. Written by Rhett Akins and Marv Green, “Missing” appears on Morgan’s debut album Vinyl, for which the Mississippi native composed a pair of songs and thoughtfully chose from some top-shelf contributions, including the Number One hit “I Met a Girl.”
“I’m smart enough to know I’m not the best songwriter in the world, especially in Nashville,” he told Rolling Stone Country before the album’s release in September. “I was just so honored to be able to be a part in the writing sessions for this album and just be a part of the listening sessions. I mean, gosh, they could be sending these great, great songs to other artists but they gave [them] to me.”
Morgan has a handful of dates left in 2016 – including a December 16th Grand Ole Opry appearance at the Ryman Auditorium – before picking up on the American Made tour with Lee Brice and Justin Moore in January.