10 Artists Making a Splash at SXSW 2017

From Brooklyn MCs to powerpop, Austin festival is sure to have plenty of unforgettable performances

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Ebru Yildiz6/10


The eye-popping performances by this post-emo duo will undoubtedly attract attention from passerby, but PWR BTTM's real appeal comes from how they pair their massive hooks and even more massive stage appeal with heart-on-sleeve lyrics. The brash "Answer My Text," from their forthcoming album Pageant, pairs its chorus's angsty lashing-out ("Answer my text, you dick!") with a gooey melody and crystalline lyrics that feel like a live-tweeting of the moment-by-moment thought process that ensues in a relationship's earliest moments. 

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