Magic Leap Isn't VR, AR or … MR?
Most people would identify Magic Leaps technology as mixed reality, but not Abovitz
"Personally I don't like the terms AR, VR or MR for us, so we're calling our computers a spacial computer and our visualization a digital light field because that's probably the most accurate description of what we do. The other terms are totally corrupted. Our VR systems with see through cameras now VR or MR? AR is mostly a phone. So it just associates with stuff fundamentally different from what we do. Our version of what spacial computing is has to have a certain amount of features, has to have an awareness of the world. It has sound field, light field and sensing, so it's really a different set of capabilities. it's like a car isn't a jet so we're like let's not be in the same label as those things. And in the science fiction world there are people that describe virtual reality, in the real world now that is being applied to things that are so all over the place. So we're trying to step aside from those categories."