23. 'The Cowboy Wally Show,' Kyle Baker
You know, Baker has done more critically acclaimed work (Why I Hate Saturn), more serious, haunting work (Nat Turner) and a wonderful gag strips (The Bakers). But you'll never forget the first time you read this 1988 graphic novel, published when Baker was all of 23. A mockumentary in pen and ink somehow both deadpan and madcap, Wally traces the life and times of a gozno talk show host. Serious fans can quote this thing like The Simpsons: "Hey, did we steal a car last night?" "I'll check."