Welcome to Gear Up, Your Daily Source for Tech That Entertains

We all know that work, play and family time have been transformed by a toolbox of glittering high-tech items — trendy fashion accessories, essential everyday resources and even expressions of personal individualism. Once-enigmatic terms like apps and microprocessors are as much a part of our cultural lexicon as baseball and reality TV. Recognizing the role that consumer electronics play for so many, we’re proud to bring you Gear Up, a daily chronicle of the latest gadgets and breaking technologies, with an emphasis on entertainment and music.

From the beautiful and brilliant to the weird, wild and “what’ll they think of next,” you’ll find it all here, along with an inside take on how each product or trend promises to upgrade your high-tech horizons. Beyond sneak peeks at the latest smartphones and laptops, gizmos and downloads, you can expect full rundowns of hot new apps and online services. Plus, we’ll throw in the best tech-slanted stories — on everything from hard-partying hackers to an inside look at Wikileaks — from the Rolling Stone archive.

As important as the innovations and novelties themselves is how we utilize and interact with them. We’ll help you make sense the all the HDMI cables and connectors, USB keys and memory cards. And much as we drool over gargantuan 3D TVs and touchscreen tablets, we hate wasting time and money, so we’ll work hard to keep you from wasting yours. All you have to do is point your browser in our direction.