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What’s In A Name: How Cannabis Brands Can Break Through The Clutter
The challenge for all marketers, but specifically in cannabis, with celebrity engagement at an overload, is how to find properties that, while entertainment based, are more experientially than personality driven.
- Culture Council
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How Cannabis Leaders Can Look To the Future
A lot has happened since we last gathered.
- Culture Council
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My Guidance on Changing the Conversation Around Cannabis Through Transparency
By entering the mainstream media using the power of PR, we can change the conversation around cannabis.Â
- Culture Council
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How PR Professionals Can Change the Conversation Around Cannabis
We, as communication professionals, need to build upon our relationships with the media partners we work with to change the way people look at cannabis.
- Culture Council
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