Beavis and Butt-Head Rock Again on MTV

The animated duo return to a world that includes YouTube, 'Jersey Shore'

Beavis (Right) And Butt-Head From The Movie Beavis And Butt-Head Do America. 1997 Credit: Getty

About a year ago, MTV president Van Toffler was having trouble sleeping. "I was eating Fruit Loops and Cap'n Crunch out of the box and flipping through the dials when a Lady Gaga video came on," he says. That's when he had the idea: Bring back Beavis and Butt-Head. "I felt like there was a whole crop of new artists — and what the world sorely missed was the point of view that only Beavis and Butt-Head could bring."

The new show, which debuts later this year, will be very familiar to fans of the Nine­ties original. "They'll be self-contained segments with the boys in different situations like they used to be," Toffler says. "But this time around, they'll watch Jersey Shore, UFC matches and user-generated videos from YouTube, in addition to music videos." All of the programming will be displayed on the duo's TV, even if it comes from YouTube — "like silly vid­eos of cats playing music."

The show's creator, Mike Judge, who went on to cre­ate King of the Hill and direct the cult classics Office Space and Idiocracy, is returning to helm the new series. "In the years since Mike quit doing Beavis and Butt-Head, he re­alized that there was a lot to make fun of," says head writ­er John Altschuler, a veteran of King of the Hill. "We just kept coming up with ideas that Mike thought would have made good Beavis and Butt-Head episodes. Then one day, Mike said, 'Maybe we should just ­actually make some good Beavis and Butt-Head episodes.'"

"THESE BOYS ARE BELOVED CHARACTERS. IT DOESN'T TAKE MORE THAN 30 SECONDS TO FALL IN LOVE WITH THEM."

Beavis and Butt-Head would be in their thirties by now, but they will remain the teenagers they were during the original run. "They'll have the same intelligence," Toffler says. "They're the same boneheads sitting on the same couch, commenting on things through a really simple prism." He has no fear that younger viewers won't respond to the show. "Look how popular South Park and Fam­ily Guy are," he says. "These boys are beloved characters, and even if you didn't know them the first time around, it doesn't take more than 30 sec­onds to fall in love with them."

MTV plans to promote the program across multiple media platforms. "It will be much more viral this time around," Toffler says. "We're going to plant seeds of the characters throughout social-media net­works like Facebook and Twit­ter, in addition to traditional programming on television and, potentially, in theaters. It's for­matted very well for the Internet because it's short-form."