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“Celebrity Apprentice” Kiss Meter: Gene Simmons Exiled From “Planet Kodak”

1/18/08, 12:13 pm EST

Though we all love Stephen Baldwin, Marilu Henner and Tito Ortiz, our favorite contestant from NBC’s Donald Trump-hosted Celebrity Apprentice has got to be the Demon himself, Gene Simmons. Each week, we’ll be tracking the Kiss frontman’s progress and rating him based on one of his band’s legendary albums.

This Week’s Task: The convoluted challenge involved Kodak printers, trailers, ink and Alec Baldwin. The men’s team ended up winning by once again exploiting the charm of the oft-shirtless Lennox Lewis.
Simmons’ Contribution: Trump issued a challenge to Gene at the opening of the show: since the women’s team was down two members, why not defect and lead them to victory? Simmons, the self-proclaimed “King of Women,” gladly took the gig, and everything fell apart from there. He once again refused to be briefed by the sponsor’s executives, ignored most of the outside suggestions, and had one disastrous twenty-second run wherein he referred to himself in the third person and called himself “Mr. Outside the Box” (see above). It all lead to his untimely dismissal from the show (and the end of this column).
Kiss Album Rating: 1978’s Gene Simmons. For his first solo album, Simmons re-recorded Rock and Roll Over’s excellent “See You In Your Dreams” and turned it into a terrible dirge. He should have learned a long time ago that repeating himself leads to utter calamity.


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Comments

Canadian fan | 1/20/2008, 7:36 pm EST

now that Gene is gone….so an I
Good luck Steven

Tom Hopkins | 1/20/2008, 2:37 pm EST

Donald doesn’t want to fire Omarosa too quickly. Becuse many dislike her and they tune in to see what a bitch shes going to be. That brings (some) ratings and now the most entertaining (most ratings) part of the show is gone Gene $. They are going to need some ratings!

Jean | 1/20/2008, 2:05 pm EST

never watched Trump before- and now I won’t again. Only tuned in for Simmons. It looked like a set up. (Nadia was too; marketing isn’t her element.)
No way Omarisa could hang with Gene around- off or on her team. What is her link with Trump?

JLL | 1/20/2008, 1:37 pm EST

It’s called a takeaway close. Gene bows out early viewers go crazy. Gene gets his own show somewhere else for big $$. Gene gets real money & Trump wonders what happened.

Marc | 1/20/2008, 1:32 pm EST

Nostalgically, I am an admirer of Kiss. Ever since I was young I knew what a brilliant marketeer he was. I was originally not a fan of “The Apprentice”, however I knew it would make wonderful television watching these two monstrous egos interact in a business setting. Like many of you, I am no longer truly interested in watching further. I don’t think there is any plotting here by Gene and the show. Gene said he wanted the challenge presented by going to the women’s side and probably was his downfall ultimately. He did meet with the executives, he just did it by proxy. He trusted his team mates and got burned. I now agree with most about Gene’s dismissal and that I am no longer interested in watching. I don’t believe there was an exit plot here by Gene. His only failure was not communicating to Donald that Omarosa was a cancer in any business setting and the blonde was basically benign. The other two, whereas they failed in that mission do have leadership qualities. This makes sense. I saw utter disappointment on Gene’s face when he knew he was in trouble. Gene is not a quitter or a loser, that you are all wrong about! Many of you don’t get him. He likes to win and can be ruthless!! He wouldn’t intentionally put himself in a losing position. He made an error and paid for it respectfully.

Jose | 1/20/2008, 12:45 pm EST

Gene was right on the money, who gives a toss about ink cost nowadays with the cheap recycled stuff out there (and businesses prefer toner)
It’s the wrong place for Kodak and they all did a huge wrong decision not to understand Gene’s perspective.
In the end he simply choose to sacrifice himself for his beliefs, by putting up the two people he knew Trump wouldn’t fire. Not that I understand why the craptastic Omarosa is still around, but maybe Gene knows…

Did Gene Stroke-Out or What? | 1/20/2008, 1:50 am EST

Simmons was acting the whole episode like he either just some real bad news from his doctor, or maybe he just plain stroked-out in his hotel room. The ‘tell’ was when he was writing the printer number on his wrist; totally out of character - - way, way, way out.

All fire gone; a total cave-in of an otherwise smart, savvy and imaginative marketer.

Trump should have trashed Omarosa for showing back up with Gene - - she is a highly-dangerous fake. (Don’t “The Trumps” ever preview their own episodes to see her impertinence, ineptitude and outright worthlessness?)

MMA Dude | 1/20/2008, 12:46 am EST

Gene did EXACTLY what a good leader does: he protected his team and fell on the grenade for them. First of all, he brought back two teammates whom he knew for a fact weren’t in danger of being fired, and second of all, he stood behind his product, his team, and what they did. Gene has run the KISS business for over 30 years. He will never have to answer to Trump or anybody because the KISS trademark keeps him and his family very comfortable, and he ran his projects exactly the way he has run his mark for years. He knows what he was doing. His campaign looked very good and very well could have marketed the ink as well as anything else. It marketed Kodak. But the Kodak executives liked what Hydra produced better. Doesn’t mean Gene produced crap. It was a quality campaign, but it wasn’t what Kodak actually wanted. Could he blame Nelly and Carol? Yes, but he is a leader with a lot of integrity. He would never do that. He forced Trump to fire him to protect his team, and Trump knew that. That’s all there is to it. I’ve always had mixed feelings about Mr. Simmons because he has charged so much for concert tickets the past few years, but I have a lot of respect for him as a leader. He did the right thing, and that kills the drama of a reality show, which glorifies throwing your teammates under the bus to stay alive and survive.

Walt | 1/19/2008, 9:30 pm EST

Decisions like this is the reason Kodak went from the largest camera company in the world to sucking hind tete behind Nikon and Kodak.

Grats, Don. You just fired the best salesman in the country.

Gene at the Head | 1/19/2008, 7:11 pm EST

Ahhh, Shannon! I don’t know what it is. All day long when I pee, it feels like I’m pissing out razorblades!

Metal Shawn G | 1/19/2008, 7:08 pm EST

JAKE, UNLOCK THE “CAPS LOCK”, DUDE!

IT’S REALLY FUCKING ANNOYING!!!

JAKE | 1/19/2008, 6:28 pm EST

I GIVE PROPS TO GENE FOR STANDING UP TO TRUMP AND HIS WANNABE EXECUTIVE DAUGHTER. TRUMP DIDN’T FIRE GENE, GENE FIRED TRUMP, GENE KNEW TRUMP WOULDN’T FIRE THE TWO GIRLS HE CHOSE, GENE TOOK FULL RESPONSIBLITY OF THE LOSE. HE PROTECTED THE TWO OTHER GIRLS WHO TRUMP REALLY WANTED TO FIRE. TRUMP JUST COULDN’T HANDLE GENE, HE FELT THREATENED, BIG LOSE TO THE SHOW, WATCH THE RATINGS GO DOWN. JUST FOR THOUGHT, I THINK TRUMP IS HAVING AN AFFAIR WITH OMAROSA, WHY ELSE WOULD HE PROTECT HER AND BRING HER BACK/ THINK ABOUT IT!!!

Marilu | 1/19/2008, 4:56 pm EST

He tried, but he didn’t get me!

red-haired goddess | 1/19/2008, 2:32 pm EST

re: Kyle Anderson

“He should have learned a long time ago that repeating himself leads to utter calamity.”

Really, Kyle? Repeating himself over and over again is precisely how he’s made his multi-millions. How much brainpower does it really take to paste the four faces on everything?

Too bad there are suckers who can’t sleep at night without owning everyone of these things!! I wonder how many marriages went south because one of the spouses was addicted and had to spend every extra dollar on this stupid shit?

Love the music of the original four, but could care less about their merchandise!

Tom | 1/19/2008, 1:20 pm EST

The idea that Gene wanted to be fired before his team lost the task is ridiculous. He was obviously trying to win and honestly thought he did the best job. But when he lost, he was so surprised and angry that he decided to be a stubborn baby and leave the show. End of story.

red-haired goddess | 1/19/2008, 1:19 pm EST

“I’ve never heard a Kiss song in my life - the music is not my choice.”

“You never heard a KISS song but their music is not your choice?”

This might belong on the chalk board right next to Jeff Specoli’s “I Don’t Know”!

It’s a movie, forget it. You never saw it, but you hate it, remember?!

smarter than you | 1/19/2008, 1:07 pm EST

Donna | 1/19/2008, 11:55 am EST

“Sounds like a set-up to get Simmons off.’

I think Gene has more than his share of set-ups to get himself off, don’t you?

Donna | 1/19/2008, 11:55 am EST

Sounds like a set-up to get Simmons off. I’ve never heard a Kiss song in my life - the music is not my choice. Mr. Simmons is totally arrogant, but I believe he is a good father! He gets all my votes on his parenting skills.
There are very celebraties who master such success without acquiring such arrogance. There are even fewer celebraties who know the true value of good parenting and investing in their children!!

New Show Proposal | 1/19/2008, 11:25 am EST

“Gene Simmons: A Fat Slob With A Big Mouth!”

red-haired goddess | 1/19/2008, 9:26 am EST

RE: KISS’D OFF WAS A SETUP | 1/19/2008, 4:19 am EST

“Wake up everyone this was a setup,,,, Gene was brought on the show to bring his Kiss Army with him. Gene agreed to do the show but didn’t have the time to go the whole way so GENE set it up to be tossed early to keep his busy schedule in tact! THINK ABOUT IT PEOPLE”

When you give me something to actually think about, I’ll think about it. Till then, zzzzzzzzzzz

Peter | 1/19/2008, 9:23 am EST

Gene was the reason for the show to get ratings. He must have another schedule to adhere to to leave. You can always watch his reality show on A&E, instead of having to put up with Trumpster and his band of rejects. Gene gave an awsome showcase of himself, winning the task 2 times and getting money and publicity for his charity. Had he stayed with the men he surely would have slam dunked the women more so than the men did without him. Well Trumpster now what do you do after your ratings now rely on losers like Stephen, Piers, and Nelly and the girls? Maybe you should have Omarosa run the board room since she has your ear. Can you imagine the great Donald actually use people like her, sad but true since a lot of his “projects are losers” unlike Gene’s Kiss empire. Rock on Bro!

M. McKeon | 1/19/2008, 7:11 am EST

Gene Simmons yada yada yada. Big deal!

FAH-Q, GENE!!! | 1/19/2008, 6:48 am EST

Gene’s TOO GREAT to play by the rules. Fuck him.

Stephen | 1/19/2008, 5:42 am EST

Had it been anyone else on any other season of the show, there would be no debate about whether he should have been fired. He didn’t even listen to the objective of the exercise, he failed the mission, and made no bones about having done so. I have no way of knowing whether he intended to leave the show prior to having failed the task, but I admit that I was impressed with his exit strategy. He deliberately excluded anyone on his team who may have been at risk of being fired from the boardroom when he knew that trump was looking for any excuse to let him stay. For that, he has earned a measure of my respect.

KISS'D OFF WAS A SETUP | 1/19/2008, 4:19 am EST

Wake up everyone this was a setup,,,, Gene was brought on the show to bring his Kiss Army with him. Gene agreed to do the show but didn’t have the time to go the whole way so GENE set it up to be tossed early to keep his busy schedule in tact! THINK ABOUT IT PEOPLE

HA! | 1/19/2008, 3:21 am EST

Gene wanted to go home. That’s the bottom line. The idea that he made a deal to stay around for a little bit to get the show going holds a lot of water with me too. Gene is not stupid. The girls didn’t get the message that the ink was the seller. Had they relayed that to Gene after their meeting with the execs. he would ave adjusted his idea in the right direction. I say again, Gene wanted to go home. If he didn’t want to leave he would have brought Nelly back in. He didn’t even say anything before he got fired and actually looked happy when it was time to go. I agree that it sucks that he’s gone but what the hell…What Gene wants…Gene gets. He probably just misses his family.

Ty | 1/19/2008, 1:38 am EST

He not only missed the boat, but he did even know it was sailing. The mission was to sell the message of getting more (printed) for your money with the new Kodak ink. Gene started his career as a clown and regardless of financial success, he is a loser.

wnelvr | 1/18/2008, 11:48 pm EST

I can’t wait to see what happens to the ratings next week. What a stupid mistake!

Brenda | 1/18/2008, 10:03 pm EST

Gene was the only reason I watched the show. How can Mr Trump doubt Gene’s business sense?? Gene can sell anything and has proven it many times over the years.I will no longer watch the show and I hope Gene and the “kiss”planet rocks on.

raro | 1/18/2008, 9:52 pm EST

Gene wanted to go, he’s to busy with real business, he also doesnt like having to deal with inferior ideas from amateur contestants. He got the check for his charity and was responsible for raising all the cash for baldwins charity, now he moves on. He would have revived Kodak into a powerhouse brand instead of just competing against better brands on the basis of lower ink cost. He is the King!

jdog2007 | 1/18/2008, 9:35 pm EST

Gene is the king and donald chump is an idiot…kodak is worse!! those morons…i will never buy their products. and as for the show…i wont watch it anymore …tito is a dip shit billion dollar company..lol..BALDWIN is the biggest LOSER…like a hyper Orangatan..lol …trumps daughter should just get naked its all she is good for!

Alex | 1/18/2008, 9:17 pm EST

The Donald has made yet another mistake. I like Lewis and Sanchez and respect their stature as champions, but Gene was the only genuine celebrity, and he was intriguing to watch. If Donald is so poweful, then why didn’t he override GS’ suggestions and fire the other woman anyway? The network should change the name to Pseudo-Lebrity Apprentice … at least that would be honest or accurate. If Lewis makes it to the finals, I’ll watch the final episode. Otherwise, Trump’s decision is about as useful as his hair. Yesterday it looked like he’d been wearing a Darth Vader helmet all day prior to taping. Use the force Duke … a Stronzo indeed. Ciao

dolly44 | 1/18/2008, 9:13 pm EST

By the way I don’t use Kodak, I use HP.

dolly44 | 1/18/2008, 9:06 pm EST

Sorry to see you leave Gene Simmons,you gave the show new life.
I am not sure I will watch the show any more.
I have had enouth of what’s her name? (amarosa)

ac2cape | 1/18/2008, 9:00 pm EST

while many of the episodes are credible, this one just was not.

This reeks of a setup. It’s a fairly childish format and gene was the only marquis participant.

He is a tireles self promoter and painfully arrogant but equally savvy. I’m almost sure he mde an agreement to participate for a minumum of 3 shows just to jump start the latest version of appentice. Everyone would get sick of him…everyone but the audience. Too bad….
The resst of the group is not really worth watching the ratings will plummet and the advertisers will run for the hills…I’ll be there waiting for them.

Trumpeter | 1/18/2008, 8:47 pm EST

I am sitting here reviewing printers for potential Corporate use… sorry Kodak, while your “total cost of ownership” seems low, I can find nothing about the reliability or longevity of your products. Frankly Cannon and Hewlett-Packard have better reputations.

As for Gene Simmons, it was an open challenge to Trump: “Am I more valuable than Omarosa?” If Trump was any kind of a businessman, he would have dumped the duplicious and annoying bitch and kept the key to his franchise alive. Sometimes, overall value to the continuing enterprise should trump “fair.”

Marinite | 1/18/2008, 8:29 pm EST

I felt Gene just wanted to leave, for some reason. Trump gave him every clue about how to stay on, but Gene ignored it all because he actually wanted to go. Trump may have even been in on this and knew Gene was throwing himself under the bus, so to speak. Maybe Gene would have continued to dominate and the show would have been all about him every time. He knew he raised some money for charity and accomplished what he wanted, so — he’s outta there!

nofaux | 1/18/2008, 8:03 pm EST

Gene was a winner and a gentleman throughout his brief apprenticeship. I grew to respect his astute business sense and looked forward each week to seeing “what would Gene do?” No reason to watch any more. Trump out trumped himself this time.

Sue | 1/18/2008, 8:03 pm EST

What a stupid move! The only reason to watch this show was Gene who has managed to still be around after 30 years in the business!

Ed | 1/18/2008, 8:03 pm EST

Gene - I really enjoyed watching you on the Apprentice, but I just don’t understand your decision on who to bring in the Board room especially when Donald was practically giving you a roadmap on what to do!

Mr. Trump - Omorosa a celebrity? Give me a break! And you rehired someone you fired before? Doesn’t make sense to me.

Gene was the most colorful character on the Celebrity Apprentice and, in firing Gene, I don’t have much incentive to watch the rest of this show.

Bring back Gene next time!!

Gene Simmons | 1/18/2008, 7:43 pm EST

The Kokak executives are the Biggest Losers ever! They think the men’s presentation was the best? They’re living in a dreamworld! NO wonder though! IN 2007 Kodak fired 15,000! employees! 15,000! Well, at least I know 2 executive reasons why KOdak is in the toilet!! Gene has the last laugh and he’s laughing the hardest too!!

"God of Marketing Thunder" | 1/18/2008, 7:41 pm EST

Gene Simmons is the Greatest Marketing “Gene ous” I’ve seen. That being said he wasn’t playing the game to win in the board room. Gene played the tasks to win, but did not fight in the boardroom to win. Gene didn’t feel he should meet with the Kodak reps. why? because Gene won the prior task without meeting with the Excecutives, so he figures it’s not necessary? Or does he just need to let his creative mind work work without these Kodak shirts & ties telling him how to market Kodak? Maybe a little of both?? Genes a bit stubborn yet an very successful marketing branding, licensing machine. I agree Gene created a much better emotional selling postion coupled with branding. “It’s a Kodak world and we just live in it” he came up with that in 10 min. Brilliant!!! The women Gene sent to meet with the Kodak VP’s should have made it strongly clear to Gene that the Kodak reps. wanted to focus on the INK!, Even if the ink wasn’t the strongest selling point. Because these two women failed to share this vital information with Gene..(their team leader) these 2 women should have been fired and not Gene! (Also, being a cool dude Gene goes over to the womens team, to help them, because they been losing their ass off) Gene takes all the burden on his shoulders and the women don’t tell him the info about the ink! These two women dropped the ball and really failed Gene. Another point is Gene Simmons is a self employed Multi- multi millionaire if not a billionaire by now.. Gene always does it his way, he’s stubborn, determined and that’s why he is so friggin successful. Would have loved to see Gene play the game all the way to be the final winner, but being the leader you took all the blame. And that takes alot of character as well..Simply the best ..Shalom & Mozel u F-ing Rock God!

Sharonlee | 1/18/2008, 7:35 pm EST

Gene should not have been fired. He should have brought Nelly to the boardroom like Trump wanted. But Gene didn’t want to play the game that way. It’s a shame Gene won’t be on the show anymore. He’s a classy guy. I don’t know why Trump likes Omarosa she is mean spirted and only cares for herself.Trumps ratings will fall.

Anne | 1/18/2008, 6:56 pm EST

Good Bye Celebrity Apprentice. Gene Simmons was the only intelligent celebrity on the show.Big mistake Trump.

Accidental Tourist | 1/18/2008, 6:54 pm EST

Kodak! You’re a LOSER Company!!!

strider643 | 1/18/2008, 6:40 pm EST

Donald the Dumb Guy fires Gene Simmons who electrified the dying franchise the Apprentice?! NO wonder Trump went bankrupt. Let’s never forget that it was Trump’s father who made the fortune, not Donald himself, and certainly not boob implanted Ivanka.

Stupidest most ignorant decision ever Trumpt, you show you care much more about your own ego than the cares or wishes of the viewing audience.! Shame on you! Your a LOSER Trump!

Christie | 1/18/2008, 5:55 pm EST

OMG..How could you “Fire” Gene..What a waste of brains and talent..now this season will bomb..he was the reason for watching..with him gone I will no longer tune in..Bad Move Donald..Bad Move..

Tim | 1/18/2008, 5:39 pm EST

Gene Simmons is the only real celebrity on the show that actually has a real-life proven track record time and time again of success through diligence and class. I can not beleive that you fired Gene Simmons over Omarosa….What a joke… i have been a fan of the Apprentice since its debut, but will no longer watch it as you have made it clear that you truly can not handle someone both smarter and classier than you. Go Gene!!! You rock and should be brought back to the show!!!

Keep the Objective in Mind | 1/18/2008, 5:35 pm EST

Gene blew it. The first law of war (and business) is to keep your eye on the objective. If Kodak wanted you to sell ink, then INK is the objective. Further, Gene made a fool of himself by saying that Kodak (the Client!) was wrong, arguing with DR, ignoring Kraemer and Ivanka, IOW Gene was not out of the box, but just out to lunch.

tsk tsk tsk

Traci | 1/18/2008, 5:33 pm EST

Donald made a huge mistake firing Gene. Not a good business decision. The ratings for Celebrity Apprentice are going to plummet.

Cheryl | 1/18/2008, 5:21 pm EST

Gene - you were right…….When I heard your tagline for Kodak…I starting thinking..hummm…I should check it out….when I saw the “boys” and their pitch of ink, I thought, who cares? HP’s ink is cheap too! If I wanted to get Kodak into the world..I would enlist Gene to help! Big Mistake Kodak - You were wrong…Gene knows what he is talking about. As for the show…it’s just not fun anymore without Gene…Stephen will be it’s only hope. What are you thinking Donald?

Kate | 1/18/2008, 4:31 pm EST

Once again Donald Dump has proven he cannot stand to have anyone with good business sense and style in his vicinity. Like his childish bashing of Martha when her show drew more than his, Gene Simmons ability to conduct business with dignity and style threatened him to the point he had to get rid of Gene. Seems that’s how he conducts all his business, hence the Chapter 11 fiasco and his multiple marriages. With Gene gone, it’s back to I Love Lucy reruns rather than watch Donald drooling anymore.

Stella | 1/18/2008, 4:25 pm EST

Love Gene, omorasa be gone.

Anonymous | 1/18/2008, 4:21 pm EST

I hope that Gene Simons gets this msg. I was sad to see you go. However, disappointed because you did not fight to stick around. Gene, you basically hang yourself and it hurts me to see that you obviously forgot the reason you were on the show. There a lot of innocent children dying from Aids everyday and I just wish that you could have been man enough to sacrifice your eagle for these children. Personally, I would have loved to see you win the money for the our future generation. They need a voice, they need hope and it`s people like you that just take away all the hope that`s left in them. You may not be a selfish man, but that`s the impression I got as a viewer. I don`t know what possessed you into wanting to be voted off. Last night seemed like it was all about you. Not the kids that are dying everyday from the charity organisation that you say you love so much.
So long !

paul stanley | 1/18/2008, 4:15 pm EST

yeah, you tell em gene o

Matt | 1/18/2008, 3:56 pm EST

What kills me is that Gene and the women had a FAR better display than the men. It was neat, professional and looked like someone actually cared. The men’s was crappy, cheap, VERY unprofessional, and disorganized.

Gene was right, Kodak is wrong.
(not to mention that Canon makes worlds better cameras and HP makes worlds better printers.)

tunz | 1/18/2008, 3:53 pm EST

Kodak was way off base choosing the sloppily constructed guys display. And to ruin a MacBookPro with coffee is unthinkable. “Bubba” Baldwin should have been kicked off just for that. Gene wasn’t about being inconvenienced for another few weeks. He came, proved his point and left on his own terms.

Richard | 1/18/2008, 3:45 pm EST

You can’t get singled out if you sit there and do nothing but simple work Omorosa which is all you can do.

Gene brought back the person that should have been fired in the first week if only the other players hadn’t been so weak.

I do wonder why Gene wanted to leave.

Dawn | 1/18/2008, 3:38 pm EST

Personally not being in to the country seen, the only A list star they have on there was Gene. The rest are either washed up or I wouldn’t know them if I passed them in public. There is no draw for me to continue watching.

STEVE | 1/18/2008, 3:31 pm EST

GENE JUST BY THE SHOW THEN FIRE THE TRUMPS YOU HAVE MORE CASH THAN HIM
HEY DONALD WHY WOULD YOU REHIRE SOMEBODY YOU ALREADY FIRED?
GO BACK TO BUSINESS SCHOOL

lanalee | 1/18/2008, 3:20 pm EST

I agree. Gene was what made it worth watching. Omarosa should have never been on, should have been kicked off first week and second. She is the devil. Gene is god

STEVE | 1/18/2008, 3:17 pm EST

LIQUID CASH COW = GENE SIMMONS
CHAPTER 11 = DONALD TRUMP
BUSINESS QUESTION FOR THE DONALD WHY WOULD YOU EVER REHIRE SOMEONE WHOM YOU ALREADY FIRED?
AMAROSA A CELEBRITY?
GENE COME BACK BY THE SHOW THEN FIRE THE TRUMPS

sharon | 1/18/2008, 3:11 pm EST

I will not be watching this show anymore. I think “The Donald” should have let that lazy, lying, no good Omorosa go, but the again maybe he just couldn’t stand the fact that Gene completely out classed him.

Alex | 1/18/2008, 2:59 pm EST

Gene is simply the best. I was looking forward him and this show to the end, but sadly, without him, I’ve lost complete interest. The showed is flawed as it appears the only strategy to it is to sit back, do nothing to rock the boat, and hope that you’re last to be project manager and pull a rabbit out of the hat… big whoop.

Maria | 1/18/2008, 2:53 pm EST

I have no reason to watch Celebrity Apprentice now that Gene Simmons is gone. He was the only reason why I did watch it. Not only is Gene “King of Women” but also ” King Of Class” “King of Wisdom” and to mention “King of Licensing”. Be interesting to see how the rating tank going forward.
See you on this season’s FAMILY JEWELS.ROCK ON

Mary | 1/18/2008, 2:48 pm EST

Gene was the most fun to watch. I’m thinking maybe it was pre-arranged for him to only due 3 shows and move on. It was odd - The Donald gave him several changes to save himself and he didn’t - hmmmmmmmm

Destiny | 1/18/2008, 2:48 pm EST

Simmons is a true businessman, he brought in the two weakest players with him (one of which is the most annoying and causes the most discord within the group). So basically he forced Trump to either choose to fire one of the two weakest members or do something totally unbusiness-like and fire the strongest, which is what he did. Shows what Gene and Trump are both made of.

cesar | 1/18/2008, 2:27 pm EST

he’s the only reason i was watching….he was so good for tv. nice going trump, you’ve got to know who brings in the ratings and you just axed your top media draw.

Marcia | 1/18/2008, 2:12 pm EST

An arrogance that is totally deserving. How much Kiss merchandise has he sold? mmm…gazillion. Forget Rock school, Gene would be the dream marketing grad school teacher.

Jane | 1/18/2008, 2:01 pm EST

Gene Simmons proved himself to be a true Gentleman with class last evening. He is very astute and after being in the board room for the infighting I could tell that he was done - Gene knew whom “The Donald” wanted to be brought back into the boardroom and he CHOSE not to play the game that way. He brought back two that he knew Donald would not fire. “The Donald” likes Omarosa for some unfathonthable reason. She should never have been on CELEBRITY apprentise in the first place - she has not earned the right to be called a CELEBRITY.

Anonymous | 1/18/2008, 1:59 pm EST

Gene Simmons was the best part of the show. HE WAS THE ONLY reason we actually felt like we could get hooked to the show. Now…..we dont care if we watch it or not. Bring BACK GENE SIMMONS!!!!

Jane | 1/18/2008, 1:54 pm EST

As always the proclaimed “King of Women” has proven himself to be a True Gentleman with class. He knew he would be exiled by his choice of whom he brought into the boardroom. He also knew whom “The Donald” wanted him to bring and chose to take the high road.

flo | 1/18/2008, 1:49 pm EST

Give me a break!!! Mr. Trump, you just fired the only guy who made your show worth watching. Now I don`t care what happens during the rest of the season. Gene Simmons had all the carisima, and personality and your show needed to stay alive. I know a lot of people feel the same way I do. This time Mr. Trump you fired the wrong person. Big mistake, for the show and the viewers especially. Too bad, it was going to be your best season ever, I just felt that while Gene Simmons was on. He will always be Larger than Life for a lot of Big Fans. Too Bad!!!

Frances | 1/18/2008, 1:35 pm EST

I haven’t watched Apprentice before because of my extreme dislike of The Donald. I tuned in this time to watch Trace. But I found myself loving Gene Simmons. He has more class than The Donald and he is far smarter. They should lock Ivanka and Omarisa in a vault somewhere and let Gene decide their fate!

Marta | 1/18/2008, 1:34 pm EST

Love ya Gene,

I was really sorry to see you go. They made a huge mistake….
Out of all of the stars, I truly believe you could have made most of the money for charity.
Hope to see you in the spot light soon. I have followed you for 33 years, can’t wait to see what’s next..

Anonymous | 1/18/2008, 1:19 pm EST

The show lost its’ most astute contestant last evening. Even The Donald can’t “trump” Mr. Simmons.

Dennis | 1/18/2008, 1:10 pm EST

Simmons is an arrogant boob but he is fun to watch.

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