Previous Next Latest

Eureka! Labels Finally Discover They Can Sell Music On The Internet

6/26/07, 12:28 pm EST


Call it the Summer of Digital Love: This season may go down as the moment record companies woke up and started figuring out how to sell music on the Web. Earlier this month, Downtown Records — home to Gnarls Barkley (pictured above) and now Spank Rock — revealed intentions to start RCRD LBL, an online-only imprint that will give music away for free and support itself with advertising revenue. This week’s big announcement came via Qtrax, a onetime illegal file-sharing network à la the original Napster that’s being re-imagined as a peer-to-peer service where listeners can stream tracks in other users’ libraries, and nab them — legally. All four major record labels say they’ll work with Qtrax (they’ll get ad space as an incentive), permitting users to stream a song a certain number of times with the option of then buying it. The result may be the largest library of tunes available digitally, a projected 20-30 million-strong song library (compared to iTunes’ five million), though details about price, copy-protection, and what the labels will make available are scarce.

Advertising-supported, legal peer-to-peer is a model that’s already in place over at Ruckus, the college student-only file-swapping service that serves up two million legal tracks to anyone with a valid .edu email address. And it’s also how SpiralFrog, which is due to launch in the U.S. by the end of the summer (it’s now testing in Canada) will work, too — that service has announced deals with Universal and EMI. A similar system, sans advertising, is also cranking along at Lala, where users troll each other’s libraries, but can only stream (and buy) full tracks by Warner Bros. artists.


Previous Next Latest

Comments

To dpr | 6/28/2007, 4:04 pm EST

And the business industries in this country aren’t a bunch of criminals either…

Music is just gold fish, like Jack White shown.

John | 6/26/2007, 9:28 pm EST

Honestly, I believe that the music industry will struggle as long as reality TV is big. Some may not believe it, but it’s definately true. Just look at how MTV evolved from music to reality…it coincides with the downfall of the music industries.

JP | 6/26/2007, 5:40 pm EST

I read the article about the downfall of the music industry on this site. The beginning of the end to me was when they started charge $5 more for CD’s than cassettes in the early 90’s. Then when the grunge era ended and the one-hit-wonders pop era began again. People realized they were getting ripped off when they bought the $15 - $20 CD’s. That when file sharing become popular. So, in 2007, the record industry decides to play nice with music fans they lost to file sharing. They are a day late a quite a few dollars short. I have bought digital albums online, but I still listen to CD’s alot more. I wish the music industry would get their stuff together. I doubt it. They screwed the pooch over 15 years ago. Now, everybody, including music fans, are getting penalized by the record industry greed.

marnr67 | 6/26/2007, 3:41 pm EST

idk i really hope this destroys the radio.

all the labels would have to do is put out their singles through this website and all the american idol loving pop radio junkies would just gravitate to that.

jungleland | 6/26/2007, 3:09 pm EST

The answer to all of this is very simple.

IF the labels would allow a service like allofmp3.com that was inexpensive, but not free. That would have ads but not expect consumers to watch an infomercial to get a download, that worked with all formats, or better yet would allow you to choose a format and quality, that had EVERYTHING you wanted COMPLETE catalogs of nearly every artist then people would stop stealing music.

Imagine allofmp3.com but $.40 per song for lo-fi and $.50 per song hi-fi and no DRM.

(labels would still make a killing at $.50 per song..so would the artist.)

I’d kick in $20-$30 per month for that service.

What I will not do is spend $1.29 for an mp4 from i-tunes when I can find the CD for less and the used CD for less than that.

digital music is just INFERIOR and of LESS VALUE than the physical CD or LP (I put it up there with an old school c-90 cassette copy off the radio)Why would the labels think anyone would become a lifetime music collecor of FILES and pay more than to have the original with a booklet and cover art, etc?

abandonedstation | 6/26/2007, 3:04 pm EST

the big labels have a long way to go, but it’s a start.

Riceisnice. | 6/26/2007, 2:58 pm EST

…and just to clarify…I buy albums…

Riceisnice. | 6/26/2007, 2:54 pm EST

Entire albums…you can get ENTIRE DISCOGRAPHIES!

dpr | 6/26/2007, 2:45 pm EST

Well, yeah, except we all aren’t criminals.

JudasConstant | 6/26/2007, 1:22 pm EST

It’s too bad that you can already get entire albums for free using bittorrent.

Post A Comment

Caution: Off-topic comments will be deleted

Name:

Comments:



Advertisement

Advertisement