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Is Apple the New Evil Empire?

2/8/07, 5:18 pm EST

AppleThe signs are all there: The technological superiority. The ruthless march to galactic domination. The musical devices that from a fashion standpoint would be the perfect accessory for any Stormtrooper uniform. Once but the student (see their classic 1984 ad, their PC vs. Mac ads and oh, everything else that’s ever come out of their mouth), it seems that little ol’ Apple finally could be turning into the Master.

It sounds ridiculous, we know. Apple? Really? Don’t only a couple of loser bloggers and the hopelessly out-of-touch publishing industry (ahem) use those things? Well, consider the recent evidence that goes well beyond the limited world of desktop computers:

  • The announcement of the impending iPhone at last month’s MacWorld conference set off shockwaves that rippled beyond the assembled geek alliance. It won’t even be out until this summer, and it’s already the most buzzed-about tech innovation since, well, the iPod, stealing the thunder of every gadget unveiled at Las Vegas’ Consumer Electronics Show. Verizon recently revealed it turned down the chance to be the exclusive carrier of the iPhone because Apple wanted to maintain tight-fisted control of the service. So now Cingular (which was just bought out by original Evil Empire AT&T) gets to be the exclusive provider, forcing everybody to figure out how to dump their current wireless plan and switch over.
  • To this date, Apple has sold 90 million iPods and more than 2 billion individual songs through the iTunes store — that’s almost one song for every three people on the planet (many of them not huge fans of “Fergalicious”).
  • Steve Jobs announced Tuesday that he has asked the record labels to scrap their proprietary DRM software that prevents music from being shared, as he feels it’s ineffective and merely hampers consumers from being able to listen to music how they please. Sounds good, right? Well, it’s propaganda. Lost in his release is that that the largest source of proprietary DRM software is Apple, which prevents songs purchased from iTunes to be played on any competing player (and prevents the iPod from playing songs purchased from competing online music stores).
  • When problems cropped up between iPods and the new Microsoft Vista operating system — songs purchased through iTunes wouldn’t play, and some users found their iPods corrupted after connecting to their PC — Microsoft engineers hurriedly worked to try to solve the problem and make their system compatible. Apple, on the other hand, officially warned PC users to avoid installing Microsoft Vista — at least until Apple gets around to updating the iTunes software in the next couple weeks or so.
  • Apple has reached a deal with Apple Corps Ltd. which will allow the entire Beatles’ catalogue to be purchased from iTunes (alluded to when Jobs played tracks from Sgt. Pepper at the iPhone announcement). Will it put the Fab Four back in the Top 40? Some experts think it’s a certainty. With the size of the Baby Boomer generation combined with the power of iTunes, it’s not hard to imagine a world where it’s all golden oldies, all the time.
  • Don’t get us wrong — we definitely don’t feel sorry for the Bill Gateses of the world. But the fact that Apple now seems to be calling all the shots is more than a little bit unnerving. First they dominate publishing, Web design, and music, then TV and movies, mobile phones…when Steve Jobs flips the switch, the all-seeing “i” will be everywhere. When you wake up tomorrow to find a folder with a question mark where the sun used to be, don’t come crying to us.


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Comments

Adrian | 10/28/2008, 3:57 pm EST

Wow, amazing, I love the 1984 twist, fuckin nuts!

Ярос | 9/6/2008, 12:24 pm EST

За статью спасибо, все по делу, достаточно много кто это использует

vxayc vtkzpglsc | 9/9/2007, 9:04 pm EST

pxzvo eoit yqlz wrazxfokh fhtgjbdl tecapm uabqwki

KenC | 4/2/2007, 9:41 pm EST

I guess everyone can eat crow now about Apple and DRM.

comp | 2/22/2007, 5:27 pm EST

?

jonny5 | 2/17/2007, 1:24 pm EST

jonny13

Another Guy | 2/17/2007, 12:02 am EST

What a bunch of rants. Can’t believe I took the time to read them all but the Apple advocates keep the humor level high so I just couldn’t stop. I have the good fortune to use all the different operating systems. Everything from Mac to Windows to ancient DOS to many varients of embedded windows, java, unix and some stuff I’m not even sure what it is. It’s all good, sometimes fun, sometimes painful. Always interesting. I hope it never stops, it would be so dull.

cjdh384 | 2/16/2007, 10:12 am EST

The writer seem to be poorly informed, making a failed attempt at humor, or this article is sponsored in some way by the RIAA, or an Apple competitor. It seems the very basics of Journalistic integrity don’t apply to him.

Everyone is entitled to their opinion of course, but one should be able to effectively support and defend that opinion or arguement. If this was intended to be a true What seperates reputable journalists from faux-journalists is factually supporting their arguement, and being able to defend it. The lack of research by the author tends to make me believe this article is, as mentioned earlier just a way to get more web hits. I agree with some of his comments, but he supports it with conspiracy theory like statements that hold no weight. There are actually good factual arguements for some of his points, but the writer decided to take the journalistic low road and not seek them out. One would think a major publication would want credibile well crafted pieces associated with their name. Rolling Stone seems to increasingly not give a darn about anything but sensationalism, and misleading headlines (selling their magazine); so this blog entry is a pretty laughable seeing as its criticizing Apple’s profitability. RS is frequently a propagandist, and this article represents that well.

The writer should rebut the challenges posted to his article. (only the valid, and mature comments, not the flame posts.) If he cannot or will not do so, then essentially he can’t defend his article or position and perhaps should not have wrote on issues of which he has not sufficiently researched. This is a poor reflection on the writer.

If you read Steve Jobs memo on DRM in online music; and he offers his explanation why iTunes music has DRM. It is because the recording companies told Apple “DRM or no deal”. This is true. Anyone knowledgeable on the topic should know that it is the RIAA and labels demanding DRM from all the online music vendors. That said iTunes DRM does, much like Microsofts is designed to work with their players. If you own a Zune and want to use iTunes Store you’re SOL, just as an iPod user can’t use the Zune Marketplace. iPod will play non DRM content, so its not like one HAS to buy from iTunes. You can still buy a CD, and rip it into iTunes in MP3 format. DRM isn’t applied to songs imported into iTunes, whereas the Zune will place it’s DRM on your previously owned music, and won’t play music that THEY sold you on the Windows Media store!!! Aside from that, they give Universal a chunk of profits from every device sold. When you assess the situation; no consumer likes DRM, but Apple is probably the best of the lot as far as consumer friendliness (May I remind you Sony used it’s CDs to install hidden data mining software on your computers.. talk about a violation of privacy). Scream “propaganda” all you want, but I don’t see why an “evil empire” would piss off it’s partner “evil recording empires” and call for an end to DRM publicly if it wasn’t sincere. Fact is iTunes, Zune Store, etc. can’t operate without the labels demanding they use DRM. I can’t blame the MP3 player makers for making their standard proprietary to their devices. They’re selling a product and coding DRM for other companies products doesn’t make any business sense.

As for the iPhone; I’m glad Apple had the balls to say “we want control”. The cell companies have have been decieving, and ripping off customers for years by demanding the right to disable/cripple phone features (which they still advertise), and use the Cell companies restricted, locked software. I could play music on my Razr at no cost, but Verizon disabled bluetooth, makes you buy their “Music Kit” for $29, and then makes you buy music off their Verizon Music Store for a higher price than iTunes, charging you airtime all along the way. If I buy and iPhone, do I want Verizon carrying it? Not a chance.

I’ve had Verizon service for years, and anyone else who has knows how they cripple their phone’s features to force you to use their “Get It Now” pay services. The only reason I still still with a company like Verizon is its the only carrier that had coverage to the places I travel in the U.S. If Cingular, or any other carrier can provide consistent coverage in Chicago, Kansas City, Columbia-SC, and their surrounding areas, I’ll jump ship. Verizon is more the evil empire if you ask me. Google “Verizon crippled phone”, and see all the class action lawsuits and false advertising charges brought against them. Most of these law suits have been ruled against Verizon, but do to our “speedy” judicial system its 2-3 years after an individual buys a phone that has had features blocked or crippled by VZW; and they’ve moved on.

Gremmi | 2/16/2007, 6:24 am EST

“What is REALLY disappointing is that Microsoft is a SOFTWARE COMPANY!!!! That’s all they DO!”

Gee, someone better tell the Xbox division that.

JRT | 2/15/2007, 8:22 am EST

I find in interesting about Apple becoming the new “Evil Empire”.

There’s a book called In Search of Stupidity that talks about all the mistakes high-tech companies made. They talk about Microsoft, and the author who has studied the Software market throws out the myths that Microsoft had “shoddy products”. It was Microsoft’s well-made products that beat Borland, MicroPro, WordPerfect, Novell, etc. Not a monopolistic nature–Microsoft just didn’t make really stupid mistakes.

Market leaders will tend to be torn down as time goes on because they are the “establishment”. Apple can never do this with their computers because once Steve Jobs declared Mac’s can’t be cloned the marketshare for those platforms sunk from 30% to 4%. However, the IPod may end up having a monopoly on electronic (digital) music.

I expect as time goes on, assuming Apple takes over this market, more and more criticism of Apple will occur and they will become the “goliath” waiting for a “david” to take them down. And the “cult” of Mac might start disappearing.

Diamond Dave | 2/14/2007, 12:29 pm EST

If the Rebel Alliance beats the Evil Empire, does that make them the new evil? No. As Apple moves forward, does that make them evil? No. They have GREAT products. And as long as that is the case, Apple wins. If their products start to lose their shimmer, then the market will retaliate. The fact is that Microsoft products are inferior in their technology and design. Now if Microsoft could clone Steve Jobs, then we’d have something to talk about… And Rolling Stone - YOU’VE LOST YOUR SHINE, BIG TIME. It’s really too bad. You’re once a great mag to read. Now you don’t even know who the best guitar players are. What a joke that poll was.

Bob | 2/14/2007, 8:59 am EST

Um.. I just wanted to point out that Apple/iTunes put on DRM because the RIAA and the record companies insisted that they do so in order to sell their songs.

The reason music purchased elsewhere (non-iTune) won’t work on the iPod is because they use another DRM. The reverse is also true, DRM’ed iTunes music won’t play on other mp3 players (at least those that support AAC) because of the different DRM. Any non-DRM mp3 files play on the iPod (and any other mp3 player).

Madan | 2/13/2007, 1:19 pm EST

There was a time when Rolling Stone Magazine stood for cutting edge reporting and surprisingly effective journalism.

But I have to say this is the most ridiculous, purposefully misguiding article I’ve ever read. It’s a load of dung.

The writer should truly be ashamed. Not because it painted a negative light of Apple. Apple has plenty of weaknesses and faults but because this article was just plain absurd and full of erroneous commentary.

What an embarrassing piece.

Tom B | 2/13/2007, 10:13 am EST

I have heard it said that Apple, if as large as MSFT, would be “just as evil”. I don’t wish to argue this philosophically; if the Mac becomes ascendant the Humble Computer User will have the benefit of far superior, far less annoying technology.

SPB | 2/13/2007, 4:53 am EST

Fuck Mac. Fuck Windows. Go Linux.

Why would I spend my hard earned $$$ on an OS that doesn’t run most major applications (MacOS) or on a useful but unstable OS (Windows) when I can get EVERYTHING (software-wise) free with any distribution of linux? MacOS is basically built upon UNIX.

No, Steve Jobs is not the devil, Bill Gates isn’t either. Also, it is extremely weak to put an ‘i’ before anything and make it proprietary. Thanks.

cho | 2/12/2007, 11:28 pm EST

This article is poorly written. The idea of “empire” (thus imperial) is associated with the idea of “big”. I think the article should be re-titled to ask if Apple is going to get bigger.

The article’s argument is not sustainable unless the author is able to demonstrate illegal/immoral tactics that Apple use to gain market share. Just because the article shows Apple is getting more dominate in some areas does not mean Apple is necessarily becoming empire-like.

Let me make my point clear. I am not arguing that Apple is not becoming empire-like. Nor am I arguing that Apple is becoming empire-like. What I am arguing is that in order for the author of this artlce to prove that Apple is becoming empire-like, he will have to show evidence that certain business and marketing strategies or tactics that Apple uses is unfair, illegal, or immoral. Once the author demonstrates some evidence of that, then he can begin suggesting Apple might becoming “evil empire-like.”

Always a mac fan | 2/12/2007, 11:20 pm EST

Mac has ALLWAYS been the superior system pc users were just too ignorant to admit it!!!!

Fan of Truth | 2/12/2007, 10:23 pm EST

There is no doubt in my mind that this piece is a hatchet job. Each one of the bulleted items can only be a deliberate distortion. Let’s go point by point:

- iPhone announcement: “everybody” will not be forced to switch to Cingular. Verizon and Cingular are the two largest wireless providers in the nation. Apparently the author is with Verizon, and Jobs went to them first.

- Apple has 2 billion song downloads…. not all of them purchases incidentally… there’s new free stuff every week and some of it is good… and I can’t imagine how this contributes to the author’s case that Apple is evil. Jobs’ letter actually emphasizes the small percentage of iPod music that is purchased through iTunes.

- Jobs’ announcement: read this paragraph and the letter. There is no truth here. Jobs wants to have no DRM in online sales, just like CD’s.

- Microsoft engineers hurry, Apple tells users to wait. Apple is evil or protecting users and doing the job right?

- Beatles… what is the issue here? The world will be all golden oldies? NOPE. You can listen to what you want to, because you have an iPod. Oldies is a radio format. Apple and iTunes have killed the hegemony of radio.

Apple has mostly been responsible for greatly increasing consumers’ options. Everything discussed here reflects a continuation of that trend. To construe it as evil is just dumb.

I have no affiliation with Apple and I reject the seamier insinuations in the posts here about those of use who found this article genuinely offensive.

Joseph Corrado | 2/12/2007, 8:52 pm EST

It’s about time…I personally have ad enough of that windows is superior crap. Time to rough those pansies up a bit. :-)

LocoWeed | 2/12/2007, 6:38 pm EST

Not to mention that Apple has announced a product that steals a trademarked name from another product. That is iPhone, owned by Cisco which Apple has been trying to wrestle the name from since 2001. It is not as if Apple didn’t know the trademarked name existed. It has been in use since 1996 for a range of products.

http://www.gadget lounge.net/archives/2007/01/12 /iphone-cisco-vs-apple/

Fred Fnord | 2/12/2007, 12:51 pm EST

Cute. Obviously having a little fun, and hey, twitting Mac fanatics is always good for a web site hit or two. Mind you, not all of the info is accurate, per se, but since it obviously isn’t a particularly serious piece, to criticize its accuracy is to kind of miss the point.

Mind you, most Mac people have more of a sense of humor than the ones exhibited in the comments here.

-fred

Krugeri | 2/12/2007, 12:09 pm EST

Fanboy (both MS and Apple) flame wars aside. I thought it was an interesting and amusing piece.

JohnnyL | 2/12/2007, 11:54 am EST

Emusic sells non-DRM MP3’s. Those same songs sold on itunes are sold with DRM. Why is that if Jobs wishes to end DRM. Obviously pandering to the crowd.

Also, who cares about Beatles on iTunes? Have had all their music on my own music player for what feels like forever. Pristine CD quality not crappy little AAC junk.

Goose | 2/12/2007, 11:37 am EST

“Apple’s unpreparedness for iPods/iTunes on Vista was deliberate.”

Ironically, the Zune software wasn’t Vista compatible either when it first came out. Granted, MS eventually fixed the problem but deliberate or not, I don’t think it’s a high priority for Apple.

sneJ | 2/12/2007, 10:58 am EST

The record labels don’t have “proprietary DRM software” for online disribution (with the exception of Sony’s also-ran online store). Rather, the online stores use either Microsoft’s or Apple’s DRM. However, it’s the record labels that made the DRM necessary in the first place, by contractually requiring it.

Jobs’ letter explicitly says that Apple would stop using DRM in a heartbeat if the major labels would let their music be released without it. How can you construe that as evil?

Hameron | 2/12/2007, 10:03 am EST

There are more iPod customers with Windows at home than Mac. Vista had been in Beta for developers for what seemed like forever. What the hell was Apple doing for the last couple of years??? It’s not like they couldn’t have worked on making their software work for Vista prior to Vista’s release. What a bunch of bull. Apple’s unpreparedness for iPods/iTunes on Vista was deliberate.

neo | 2/12/2007, 5:46 am EST

i don’t get the article. nothing indicates apple’s success to evil. if you want pure evil you can look to microsoft. now thats the dark side.

migs | 2/12/2007, 4:45 am EST

saw the graphic elsewhere, but still, jobs is fairl clear on the topic.

can we at least DELETE posts? so i dont have to do this 4 times?

migs | 2/12/2007, 4:39 am EST

migs | 2/12/2007, 4:38 am EST

http://www.apple.com/hotnews/t houghtsonmusic/

for anyone who hasn’t read Jobs’ article, theres your link.

migs | 2/12/2007, 4:37 am EST

this kind of article exists to draw webtraffic to Rollingstone.com. It clearly incites passionate opinions, and is therefore linked by countless other websites. I for one found this via www.macbytes.com.

This article is first rate trash. for example:

“Well, it’s propaganda. Lost in his release is that that the largest source of proprietary DRM software is Apple, which prevents songs purchased from iTunes to be played on any competing player (and prevents the iPod from playing songs purchased from competing online music stores).”

where was this ‘lost’ in the article? there was even a fancy graphic doo-dad to go along with his textual explanation!

TecunX | 2/12/2007, 12:37 am EST

This topic has been sponsored by Zune and the people of microsoft.

Sachmojo | 2/11/2007, 9:59 pm EST

How about that proof of my concept. alansky, please refer my other posting below to see which category of individual you fit in to. “What has Apple ever done to deserve such scorn!” My God, cue the violins.

If ‘morons’ choose the ‘mediocre’ over the (hardly) exceptional, it’s because the ‘mediocre’ doesn’t charge me $3,000 for $2,000 worth of hardware in a pretty case, on which I’d have to install Windows anyway if I wanted to fulfil my sense of fun(ie gaming) and not Apples sense of ‘fun’ (editing home videos and looking at photo albums - lame).

alansky | 2/11/2007, 8:34 pm EST

Where does this ignorant, knee-jerk attitude come from that success in the marketplace makes you the next “evil empire”? If all business is bad, what the bleep does RollingStone think it’s doing? Public service?

Apple is one of the very few companies in any industry that seems to care more about making truly excellent, innovative products than milking its customers with warmed-over copies of last year’s mediocre designs. What has Apple ever done to deserve such scorn?
Morons choose the mediocre over the exceptional every time!

alansky | 2/11/2007, 8:23 pm EST

What a meaningless piece of crap!

Kormgar | 2/11/2007, 8:10 pm EST

AT&T was never really an evil empire, per se. But then again, AT&T didn’t buy out Cingular either.

SBC, a true evil empire has owned Cingular for the better part of a decade. They also recently acquired AT&T and then changed their name to…err…AT&T.

s | 2/11/2007, 7:29 pm EST

“original Evil Empire AT&T” - I don’t think most people at the time of AT&T break up thought of them as an evil empire. I believe most AT&T customers respected them. Only people who wanted to break up AT&T were GTE and MCI. They wanted to make fortune in long-distance call, which AT&T kept the price articificially high to pay for low cost local phone service. Most acceptable reason for breaking up AT&T was, it is easier to break-up a good company than evil company, and AT&T at the time was a good company, however it can easily become an evil company in the hand of an evil CEO.

Sachmojo | 2/11/2007, 6:44 pm EST

I was thinking about how rabid and emotionally involved Mac fanboys can be, and especially about their love and adoration of Steve Jobs. I mean, there’s no one in the world who I don’t know personally who attracts that kind of blind love from me, and it really strikes me as a quasi-homosexual infatuation. Criticize Jobs, and you get a response from many Mac users that would be similar to what my response would be if my wife was criticized to my face.
Take a long hard look at yourselves fanboys, coz I swear if Jobs release his own excrement as an iShit, you people would line up for days to get hold of one. iPhone = nothing new, it’s just a prettier PDA phone, and the stir it’s created illustrate the point I’m trying to make here.

Lord Garth | 2/11/2007, 6:09 pm EST

Charles Coxe is Clueless. He cites baseless drivel to support a catchy Headline, nothing more. The underdog begins to gain some clout and they want to smack them down.

Tiger | 2/11/2007, 5:37 pm EST

Princeton is ashamed of you, Charles Coxe.

Richard | 2/11/2007, 5:06 pm EST

Well, if there are “evil empires”, they certainly aren’t in the computer industry. Perhaps the automotive, oil and “defence” industries. The amount of death, destruction and environmental damage caused by companies in these industries is far greater than any damage caused by computer companies.

Steviant | 2/11/2007, 5:05 pm EST

How hypocritical of you to rail against Apple for not making their software work on Vista.

Apple have gone through several major versions of their operating system, and a complete hardware architecture change and Microsoft Office which hasn’t seen an update since 2004 still runs fine (albeit slowly) on x86 Macs, despite being built for PowerPC.

Microsoft on the other hand have only managed to squeeze out one major OS update during the last five years and it breaks backward compatibility with their previous OS.

Microsoft have a shocking track record when it comes to breaking applications of other major software companies that dare to compete with them.

Microsoft have complete control over the OS, they should not be making an OS update that leaves users of the most popular multimedia software in the world out in the cold.

Steevo | 2/11/2007, 4:51 pm EST

Digital Music Sales in 2006?
$2 billion.

Overall Music Sales in 2006? (including CDs and Digital sales)
$20 billion.

Making easy to use products?
Pricless.

Steevo | 2/11/2007, 4:36 pm EST

In 2005 .99 billion was spent in online music stores (not just Apples iTunes) People also spent 6 billion on ringtones and mobile music downloads. Do you still think Apple has got a stranglehold?

Mike | 2/11/2007, 4:24 pm EST

Hey, We finally found that guy who bought a Zune!

Can’t use iTunes, jeez, what about that DRM that Microsoft licensed to everyone? Oh yeah, M$ screwed those guys too since it won’t work with your Zune.

The only way to cure iPod envy is to get yourself a Shuffle!

Or… You can’t find that other guy who will zap you over a song!

LOL

calpundit | 2/11/2007, 4:16 pm EST

I read this as satire, not as a serious statement. (my favorite ironic joke line was the one about how Microsoft “rushed” to make iTunes compatible with Vista).

But if it is, in fact, intended as serious comment, those who suggest that the author is spouting pro-Microsoft disinformation are missing the point.

If this article is, indeed, serious, it is not MS’s bidding he’s doing. He’s working for the major record labels.

Rolling Stone has a vested interest in the perpetuation of the current music industry machine. It is this machine that buys the advertising, provides the artist access, and provides the environment in which the magazine can thrive.

Rolling Stone is the music industry’s mainstream media voice … and they are not about to kill that golden goose.

The music conglomerates are every bit as capable of conducting a disinformation campaign as Redmond. If this isn’t just all a big gag designed to gather hits, that’s where to look for the “unseen hand”.

Steevo | 2/11/2007, 4:15 pm EST

Poor old Charles Coxe seems a little bit out of touch. He must like his own little world.

Random Commenter | 2/11/2007, 4:09 pm EST

A random comment for a random article

DJ | 2/11/2007, 3:03 pm EST

Judging by the comments so far, I’d say the score is:

Apple 10
Rolling Stone 0

And quite right too!!

nine | 2/11/2007, 2:19 pm EST

Windows development chief would buy a Mac

The head of Microsoft’s Windows development James Allchin wrote an email to CEO Steve Ballmer and co-founder Bill Gates in January of 2004 stating that “I would buy a Mac if I didn’t work for Microsoft.” The email was presented as evidence last week in an Iowa antitrust trial against Microsoft, quoting Allchin as saying “in my view, we lost our way.” The co-president of Microsoft’s platform and services division also wrote that “I think our teams lost sight of what bug-free means, what resilience means, what full scenarios mean, what security means, what performance means, how important current applications are, and really understanding what the most important problems our customers face are. I see lots of random features and some great vision, but that does not translate into great products.” Allchin has overseen various aspects of Windows development since the mid-1990’s, according to Computerworld, but plans to retire after Windows Vista ships to the masses.

nine | 2/11/2007, 2:18 pm EST

“Microsoft’s Vista Had Major Mac Envy, Company E-Mails Reveal

Microsoft executives in 2004 were awed by Apple’s just-added desktop search and acknowledged that what they did in Windows Vista would be directly compared with Mac OS X.

Internal Microsoft e-mail messages from 2004 reveal that company evangelists and executives were awed by Apple’s just-added desktop search and acknowledged that what they did in Windows Vista would be directly compared with Mac OS X.

The messages, which were filed as evidence in an Iowa state court trying a Microsoft antitrust case, were between several company evangelists and executives, including Jim Allchin, the head of Windows development efforts at the time. The Vista, then “Longhorn,” evangelists had just returned from the June 2004 Apple Worldwide Developers Conference.

Lenn Pryor, former director of Microsoft’s platform evangelism, said Spotlight, the new Mac OS X 10.4 search tool that Apple chief executive Steve Jobs highlighted at the conference, was “amazing. It is like I just got a free pass to Longhorn-land today.” Pryor now works for Skype.

Allchin agreed. “I don’t believe we will have search this fast,” he wrote in an e-mailed reply June 30, 2004.

Another Microsoft evangelist, Vic Gundotra, who also attended the conference demonstration of Mac OS X (Tiger), noted other impressive components of Apple’s operating system, including video conferencing, what Apple calls desktop “widgets” (whichVista ended up calling “gadgets”), and user interface rendering.

“The bits we deliver in Sept. 05 PDC [Professional Developers Conference] must be compelling, even in beta form,” Gundotra wrote in his message of June 30. “UI must be hot. We will be directly compared against tiger.” Gundotra recently left Microsoft, and will join Google after a year’s sabbatical to abide by a non-compete clause.

Microsoft released the first beta of Vista to a limited number of testers two months before the 2005 PDC.

Other Microsoft documents and e-mails posted to a Web site by the Iowa case’s plaintiffs have embarrassed the Redmond, Wash., developer several times. In an e-mail made public in late 2006, Allchin said: “I would buy a Mac today if I was not working at Microsoft.” He later rebutted the statement, saying that he has “being purposefully dramatic in order to drive home a point.”

InformationWeek

Professor Batty | 2/11/2007, 2:09 pm EST

When a local bar-band is already selling downloads on iTunes, I think the fear of a malevolent Apple is entirely misplaced…

Windows Fan Boy | 2/11/2007, 2:05 pm EST

I’m switching to a Mac. Vista is only working with 50% of my apps.

Rolling Bones sucks.

r* | 2/11/2007, 1:44 pm EST

On MS payroll?

albert flasher | 2/11/2007, 1:35 pm EST

If Steve Jobs and Apple wanted to rule the universe, then why don’t they make OS X available to run on PC’s. With the recent Vista release coming out with a big yawn and lots of installation issues, one would think this would be a great opportunity for Apple to grab hold of a huge share of the OS market from Microsoft.

Catskill Eagle | 2/11/2007, 1:11 pm EST

First, I think I do detect quite a bit of deliberate irony in this article. If not, don’t worry. Microsoft hasn’t yet given up dreams of Empire. They may yet make you a happy drone by their ownership of everything.

Second, Jobs said it best way before the iPod back when Apple was running it’s “Rip Mix Burn” campaign. In the end, the only real protection against piracy is the good will of your customers. If someone is a music thief, they will find a way to steal music. But most people are not thieves, and for years all the RIAA and Music companies have done is to place barriers between consumers and the product they want to buy. As Jobs points out, anyone can buy a CD and make copy after copy after copy. What, then, is the sense of putting DRM on a product that only exists by the demonstration of consumer desire to do the right thing and purchase their music legally?

The companies and RIAA are literally saying, “Thanks, thief, for buying our product.”

John Bell | 2/11/2007, 1:07 pm EST

Either this article is disingenuous, or the author can’t read. When Jobs wrote that letter, he more than adequately explained that, yes, Apple has DRM, but it’s because of the record companies - and if you doubt that, I question your understanding of the tech industry.

Also, blaming Apple for iTunes and iPod not working on Vista is laughable. What changed? Did iTunes change in the time the problem occurred. Uh-uh! It was the OS - Vista - which is brand new and already has mass amounts of problems.

Luckily the other commenters already pointed these things out. This is a joke, and will assure I don’t check out this site again.

Waragainstsleep | 2/11/2007, 1:04 pm EST

I’ve noticed alot of the Apple-haters seem to justify their position with the existence of the Apple zealots. Such cultish behaviour does indeed bother me when its rooted in intangible concepts like God and religion, but when its all about good products which make life easier for people, I have a hard time opposing it. Yes, we stop people in computer shops, people we don’t know or have any vested interest in helping and we tell them: “Get a Mac.” We don’t know if they take our advice, but our consciences would plague us with guilt if we stood by and watched them buy a Dell without saying anything at all.
Has anyone ever noticed that the while the Apple zealots go out of their way to tell people how great Apple kit is and how bad Windows is, the Windows zealots (A much smaller percentage of the Windows user base than their Mac counterparts) are just as quick to slag off Apple as we are to slag off M$, but you don’t hear them telling anyone how great windows is. Let alone perfect strangers.

As for DRM, I will go against my own grain as it were, and say that there should already be some content on iTunes without DRM where licensing agreements allow. But if you don’t like DRM, just wait until the next versions of Windows where key parts of the OS itself carries DRM. The M$ starts renting you windows instead of selling to you. And you have to pay extra to plug in that camera, or hard drive or iPod. Every month you want to be able to use it. Maybe then we’ll all remember who the evil empire is again.

As for the record companies, they are merely defending themselves. They are middle men and they are no longer needed. And the last obstacle protecting them from Apple has tumbled down with the announcement of the new deal with Apple Corps. Apple can sell music now. Its own music. Why should an artist sign a record deal when iTunes can in theory give them access to millions of customer without having one?

Martin Pilkington | 2/11/2007, 12:07 pm EST

Yes Apple is the main supplier of DRMd music (remember that the biggest supply of DRMd content are the music studios with DVDs). However, you do have to ask the question, if Apple hadn’t added DRM to iTunes to start with, would we be downloading tracks from the internet as we do now?

And to the guy who mentioned Xerox PARC, read up on your history. Apple went there because Xerox didn’t think there was any use for the technology. Xerox invited Apple there to look at what they had. And if you look carefully, Windows looked a hell of a lot more like the Xerox GUI than the Mac GUI has ever done. In fact the Mac was already going to be somewhat GUI based from the beginning. Xerox PARC simply changed what sort of GUI it would have

Skanoza | 2/11/2007, 4:36 am EST

Two Douglas Adams quotes that may be relevant:

1. The idea that Bill Gates has appeared like a knight in shining armour to lead all customers out of a mire of technological chaos neatly ignores the fact that it was he who, by peddling second-rate technology, led them into it in the first place.

2. The Macintosh may only have 10% of the market, but it is clearly the top 10%.

=======

Skanoza | 2/11/2007, 4:25 am EST

Why is it that when people see sense in a company that actually designs beautiful products (Apple), they are called “zealots” and when they meekly submit to a Co. that grabs their money, blindfolds them and offers them clumsy ill-designed horrors, they are called .. er … nothing?

:o)

We need a term for all those “Window-brained” numbskulls that cannot appreciate one simple difference - yes, it’s all about the money, stupids; whether it’s Steve or Billy Boy. What else do you think you are after? Salvation through Software usage?
The only thing is that at least Apple shows a cultural commitment towards a better User experience and Design, and then grabs your money! Microshaft throws rubbish at you and then steals your money and your peace of mind.

Oh, yeah, yeah but Apple is still the devil!
-right!-

Go home and rot with your PC’s, run debug, antivirus and answer all those cryptic questions and dialog boxes on your crappy Vista PC Box and watch them Billy Boy keynotes, you mindless masses of the world!

PismoMan | 2/11/2007, 3:06 am EST

Get in line behind Rob Enderle you fake! Enjoy your “Plays For Sure” delusion while it lasts. Bozo.

Lurker | 2/11/2007, 1:29 am EST

PC users getting Apple envy - that’s what this is about. If you PC folk don’t like the Apple trends, then keep your money in your wallet and write your own software and build your own iPod/iPhone/Mac/etc. Or send you money to the folks in Redmond that can’t eat and sh!t on the same day without committe action.
And pull your pants up dammit - that fashion trend died long ago.

Grl | 2/11/2007, 1:23 am EST

Don’t you people know a “stirring the pot” article when you read one? Geez.

Bunch of emotional sheep.

Maddan | 2/10/2007, 7:31 pm EST

Here’s the reason why Microsoft is still the Evil Empire and can’t deliver a decent OS in a timely manner. MS has wasted far too much money, time and effort developing DRM garbage and a “Trusted Computing Platform” that treats a PC’s owner as an untrusted party. Freedom and morality demand that any trusted computing platform that makes any sense whatsoever must make a PC’s owner the ultimate trusted party. MIcrosoft certainly knows this and has deliberately chosen the wrong path.

JEB | 2/10/2007, 7:04 pm EST

your taking your eye off the ball…..keep focusing your attention on the windoze empire!
imagine the computer world without continued Apple innovation driven by Jobs’ genius, we’d all weep…

zosima | 2/10/2007, 2:26 pm EST

Hey don’t get so hurt apple zealots. The Coxe is just making some astute observations, and I’m with him. Apple may or may-not be going the way of Microsoft, but Job’s behavior sure is suspicious. I’m sorry if that allegation makes the apple image seem less cool to all ya Justin Long wannabes

James Bogard | 2/10/2007, 2:09 pm EST

You’re an idiot. How did you get your job?

Old Timer | 2/10/2007, 12:06 pm EST

Oh. You just noticed they’re tbe evil empire? Ever done business with them? Microsoft may have mastered the black widow contract–you mate an then they kill you–, but Apple is more hated by software developers, resellers of any kind, and licensors than you can possibly imagine.

And those back-dated stock options. They cleared Steve? Get real. I was CEO of a company that included two nearly permanent Apple Board members, including one still on it, and all they ever told me to do was lie to investors, employees, and the press.

UGGHHHH!

zandar | 2/10/2007, 8:47 am EST

i thought this was well known for a couple of years already. i think when i read some article a few years back about how apple’s production facility in china is only a few notches above the status quo in terms of safety and worker’s rights is when I first thought of them that way.

NonCultistAppleFan | 2/10/2007, 3:38 am EST

Okay, let’s step away from this steaming pile of manure that was OBVIOUSLY purchased by Microsoft. First off, it’s not about whose ripping off who. It’s dealing with the fact that such technology is available and both companies will try to make the most of it. Windows has made a very important upgrade in their OS, 4 years late and 3 years obsolete, but it was a very important upgrade. They are trying to make up for all the steam and success that Apple has had in the past few years with OS X. Sadly, they realize that their best software is still not good enough, not secure enough, not sleek enough and still just not simple enough to compete with the Apple software. You might be able to play Microsoft Flight Simulator on your geeked-out $5000 Dell Laptop with the twin 3 hour batteries and the 21 inch VGA (ugly) display, or you could do something productive, like video chat to four business clients, surf 10 different websites simultaneously (worry-free), check numerous email accounts with the push of a button, edit photos from every camera you own in one awesome application and do it all at the same time on a $2800 17″ MacBook Pro (the one you just knew was fast and reliable and didn’t need to decide on what graphics card wasn’t going to work on it). As far as the DRM is concerned, the columnist had no idea what it even was. Digital Rights Management was a requirement set forth by the big four record labels. The iTunes Store wouldn’t exist if Apple couldn’t agree to the DRM agreement. What Jobs was pointing out was that DRM software inhibits the user from using songs on other platforms and that he is ENCOURAGING the REMOVAL of the REQUIREMENT forcing him to use the DRM software. Secondly, my note to windows users, you’re being fooled. The leader of your company lacks taste and simply does not know what to do. He realizes that since he has such a HUGE market, he can’t help anyone. People use his software for too many things. Vista is a huge disappointment, and he knows it. The last great thing to come from Windows was Windows 95, the same crap software that ALL OF YOU bought and have used; 95, 98, 2000, ME (Oh, My!), XP, and FINALLY, Vista. What is REALLY disappointing is that Microsoft is a SOFTWARE COMPANY!!!! That’s all they DO! They can’t even turn out a decent OS every year! Apple works both Software and Hardware and does an amazing job at keeping up with technology. Then there’s the iPhone… the iPhone is still a prototype model because the FCC hasn’t approved it yet. It may never hit the market. One thing is for certain, people will look towards Apple more now than ever before. Why? Because we constantly scold Microsoft? No, it’s because people know that Apple makes great products that use state of the art technology developed by people who are passionate about their jobs, not people who are going to turn around and hack the company (a la Bill Gates). You should all try out macs and see if they work for you, if they dont, stay in PC land, but if they do, you’ll regret ever owning a PC, like me. I was a PC user for 8 years and the past 4 years have been nothing, but pure bliss with Apple.

Larsonst | 2/10/2007, 1:33 am EST

Well, unless I’m mistaken, most iPod owners are Windows users. MS claims that they carefully tested Vista for compatibility and bugs. Wonder of wonders, and just months after the release of the Zune Vista corrupts iPods. And MS is rushing to fix this; I doubt it.

Apple says give it time to make a carefully tested iTunes update and this author disparages Apple? Apple responsibly tells its iPod customers that under the current circumstances using your iPod with Vista could harm the iPod. Please wait until it is fixed before losing your (expensive) music collection.

I don’t see MS warning its customers that their product will corrupt a very popular product that you chose to buy. No surprise, I bet it works fine with the popular (not) Zune.

I wouldn’t be surprised if MS spins this as being caused by inferior Apple iTunes software that, prior to Vista, has reliably served millions for years.

Mark my word; future Vista updates will again crash iPods. Anyone who has been around remembers that MS has historically released updates to Windows that fixes their own bug-ridden software and somehow these updates that were unrelated to video or web mysteriously disabled QuickTime and Real media players as well as Netscape browsers. That, my friends, is a more interesting story than this non-starter.

Larsonst | 2/10/2007, 1:30 am EST

Well, unless I’m mistaken, most iPod owners are Windows users. MS said they carefully tested Vista for compatibility and bugs. Wonder of wonders, and just months after the release of the Zune Vista corrupts iPods. And MS is rushing to fix this; I doubt it.

Apple says give it time to make a carefully tested iTunes update and this author disparages Apple? Apple responsibly tells its iPod customers that under the current circumstances using your iPod with Vista could harm the iPod. Please wait until it is fixed before losing your (expensive) music collection.

I don’t see MS warning its customers that their product will corrupt a very popular product that you chose to buy. No surprise, I bet it works fine for Zune.

I wouldn’t be surprised if MS spins this as being caused by inferior Apple iTunes software that, prior to Vista, has reliably served millions for years.

Mark my word; future Vista updates will again crash iPods. Anyone who has been around remembers that MS has historically released updates to Windows that fixes their own bug-ridden software and somehow these updates that were unrelated to video or web mysteriously disabled QuickTime and Real media players as well as Netscape browsers. That, my friend, is a more interesting story than this non-starter.

Douglas W. Goodall | 2/9/2007, 10:51 pm EST

It may be that with success and large market share, Apple may become Microsoft-like. But if it does, we will know it right away, having been subjected to monopolistic behavior for years by Microsoft. I am still glowing with happiness that FreeBSD is under the hood in Mac OS X. I will give Apple a chance, and if they mess up, there will be market space for whoever comes next. Votr with your money.

Nunya Bidness | 2/9/2007, 10:14 pm EST

Halfway through the second point I realized this ersatz reporter’s just trolling in hopes of grabbing /. attention and boosting his hits. I will be making the same comment on Slashdot: Do not read, waste of your time, no salient points whatsoever.

Don't forget Xerox Parc | 2/9/2007, 9:14 pm EST

Innovation from Apple? just they has copied Xerox Parc and others.
Steve Jobs is an early copier than Microsoft, just that.
iPhone? in 21th century a platform prohibiting developing over it?

walrus | 2/9/2007, 9:08 pm EST

I’ll stick with Apple. Without Apple we would not have a mouse or windows. DOS would have been the what we are using even now. Everything Gates has come up with has been a ripoff of Apple. Anyone seen “Pirates of Silicon Valley.” Windoze is the “Dark Side of the Force.”

zimu | 2/9/2007, 9:05 pm EST

re: “Steven Jobs, might be Darth Vader, but he is the coolest Vader ever…”

there’s another point the author could make. apple’s becoming this cultish following, all behind this great leader mr. jobs. it’s pathetic. but it’s true, losers stick together and drown together.

RicaRucOfThe Run | 2/9/2007, 7:58 pm EST

Err… Apparently the author of this note, completely forgot that Apple started in a fraggin garage. I have used Apple products for years, actually since I began using anything electronic. Steven Jobs, might be Darth Vader, but he is the coolest Vader ever…

loser247 | 2/9/2007, 7:24 pm EST

If its inevitable that DRM will end, iTunes’s power is a great help in the right direction. If Jobs wanted instead to keep DRM (on music), then what can you say …

no mac fanboy | 2/9/2007, 7:13 pm EST

BZZZT - wrong! Apple applies DRM to everything purchased in the ITMS even in cases where the artist has expressly told them that they can sell the track without protection.

DRM serves Apple’s purposes more effectively than it does the record labels’

Barafost | 2/9/2007, 6:49 pm EST

Funny how Coxe acts as if Apple could just drop DRM if it wanted to. Thats simply absurd. Apple is required by the labels to apply DRM. Steve Jobs made it very clear Apple would be happy to drop DRM. IT ISN”T APPLES CHOICE TO APPLY DRM!! The labels decide whether or not to license the music DRM free. I think the author knows this full well and tries to spin it his way.

I refer you to the last two sentences of Jobs’ open letter…

“Convincing them (the labels) to license their music to Apple and others DRM-free will create a truly interoperable music marketplace. Apple will embrace this wholeheartedly.

some guy | 2/9/2007, 6:24 pm EST

I remember a time when Real Networks (another evil dirty company) cracked the Apple DRM to get their stuff to play on Ipods… oh Apple was pissed and fixed it right away so they couldn’t anymore…

Plus, the article didn’t say apple IS CURRENTLY an “evil Empire” just that it’s behavior is resembling that…

Personally, they are good at what the do. I’m not going to buy one, but any type of lock-in I think is wrong, but it makes money, and that’s what companies do… or else they go away…

Cher | 2/9/2007, 6:21 pm EST

Is anyone taking this seriously?

Lord Vader | 2/9/2007, 6:18 pm EST

Soooo let me get this right…

Apple is now the “Evil Empire”?

So, Apple finally has large market success (vs. 5%-6% success in the PC world) and now they have become evil?

OK, who paid Charles Coxe to write this? Maybe Micro$oft? So just days after Vista goes live and problems start falling out, and hackers to breaking it, we start seeing numerous articles pointing elsewhere.

As an industry wonk I can assure you that this article is just pure hype and vapor.

Da Truff | 2/9/2007, 6:17 pm EST

Any DRM is bad DRM. Even if the music industry gives up on it. Apple will still foist DRM on its unknowing customers by using proprietary formats and refusal to support open standards.

Just wait until you own a couple thousand iTMS tracks and decide you want to switch from your iPod to the next generation Creative media player. You would need to burn every single track to a CD and then rip every CD to mp3 just to be able to play music THAT YOU ALREADY PURCHASED.

Would you buy a CD if it only played on one type of Sony CD players?

Shredded Wraith | 2/9/2007, 6:12 pm EST

Well I have to say that I agree partly with this article AND with some of the comments made here.

That said, comparions to Microsoft as an “evil empire” are unnecessary - that is already accepted fact. The difference is that Apple seems to attract a disproportionate number of rabid fanboys and drones who have been brainwashed into the whole apple concept. Even the most diehard Microsoft supporters will begrudgingly accept their shortcomings and “evil empire-ness” when pressed and confronted with fact.

Anonymous | 2/9/2007, 6:10 pm EST

I

jill hives | 2/9/2007, 6:08 pm EST

i write my posts on a typewriter and listen to all my music via memory.

Marty | 2/9/2007, 5:57 pm EST

All you people are high.

Apple makes a big splash because they make cool products, but that hardly put them in the driver’s seats or makes them an “evil empire” as the article and many here contend.

While they may control 70% of music downloads, that still a small percentage of music sold. And despite the recent market share advances, I’d hardly say they were the top dog in the computer business.

So how in the hell does that make them the new “evil empire”? They’re barely an Evil Barony… Maybe an Evil Shire at best.

You people need to get back to reality.

Hiptrigger | 2/9/2007, 5:49 pm EST

The guy who wrote this is trolling, total flamebait. Kneejerk scare tactics from years ago. If you want to stop a monopoly, you have to change the corporate-run, government-bought, consumer-fed capitalist system. Pointing to one company’s struggle for survival or dominance is fool’s play. In the meantime, Apple’s products, OS and ecosystem are just plain superior to the waste produced by Redmond’s lame copy machine. Linux/BSD rocks too - but for different reasons.

Public_Domain | 2/9/2007, 5:23 pm EST

OBTW

aren’t the Beatles’s songs losing their copyright protection well at least in the UK.

orangeguru | 2/9/2007, 5:22 pm EST

Steve and Bill both have created obsessed companies that want world domination. The Apple one is a bit more shiny, but as creepy. Vendor lockin is a bad thing - no matter which company is your daddy. Google, Apple, Microsoft - they all want to ‘own’ you in one way or another.

Jobs_is_a_feeb | 2/9/2007, 5:19 pm EST

Please, apple has always been an evil empire. Only difference between apples and pc’s is mostly interoperability. With vista out now that gap/distinction is being greatly reduced by apple is still the greedier of the pair.

Stop patting Jobs on the back regarding his “mommy said I have to use DRM” speech, especially when you neglect to comment the other HUGE REASON that he loves DRM, it forces people to use apple products.

I have to use a pc work and gaming, if I had a choice I’d be using linux (wine isn’t quite there yet) I would never jump from PC to Apple since its going from one closed system, to even more closed system.

I put apple users in the same class as SUV drivers, ie almost always chosen for looks/style rather then function/need. Yea there are some this that the Apple/SUV do better then PC/car however those applications are very infrequent and uncommon.

Why I Avoid Apple Products... | 2/9/2007, 4:40 pm EST

Most of the commenter’s here need an IMMEDIATE sterilization to prevent them from further polluting the gene pool. Sheep.

Sauron | 2/9/2007, 4:18 pm EST

It turns out that Jobs can’t do away with the DRM right now because the labels are requiring. However, if everybody else does away with DRM and other services start gaining ground, Apple will have a very easy argument to get the labels to allow non-DRMed music. This might not be Jobs’ motivation, but it’s definitely a likely one and is worth consideration.

Smalltime Cynic | 2/9/2007, 12:10 pm EST

Bigtime Cynic,

You seem to be trying to argue with me that Apple should not be considered the “evil empire.” But that was never something that I was trying to argue, I think that iPods are are innovative products and that Jobs (his faults aside) is a savvy businessman. My point (which you actually never addressed) was not that Jobs was “evil” or uninnovative, just that his current stance against DRM was self-serving. As an analogy, what if the automobile manufacturers put out a press release saying that they feel bad that customers have to pay so much for gas, and that they feel that gas should be provided for free to all drivers. That is the same thing that Jobs is currently saying, he is asking record labels to give up profit (you may argue that this is in the labels best interests, but that is their choice to make, not Job’s) so that he can sell more iPods.

Beetlebum | 2/9/2007, 12:06 pm EST

as long as my stock keeps on going up i don’t care.

jungleland | 2/9/2007, 11:36 am EST

One UK music boss told the Daily Mirror: “No one knows how powerful the sales of downloads may be. But half a billion pounds is not out of the question.

“If hundreds of thousands of people start downloading entire Beatles albums, the entire Top 40 could be Fab Four songs now that downloads are taken into account.”

Bookmakers have also predicted that Beatles hits will occupy every space in the Top 40.

I think that we should try to make this happen - if EVERY Beatle fanatic downloaded one Beatles complete album the week that the tracks go to i-tunes, we could wipe out the ENTIRE top 40 (most of it’s garbage anyway) and take over with THE BEATLES

travis.watkins002 @ YIM | 2/9/2007, 10:36 am EST

Cox Gets Butt F’ed by Jobs seven days a week!
You know what Cox, F**k you! At least Jobs has done something, WHAT THE F**K HAVE YOU DONE!?!?!!!

Ok Cox here is a song me and my friend have been working on to celebrate OSX Leopard

(Soft guitars building to a double-time droning beat) Leopard WOooOoo YEAH!
(Softens out) In the time before recorded time a operating system came forth and was revered throughout europe and down in to south east asia…
(now 15 guitars come in and 25 bases) ( Deep Growling voice) LEOPARD! F**K!!!! ( Huge F**King Drum Break followed by 13 double base drums) AHHHH Leopard!!! GO!!!
(really quick voice as all music stops) Leopard motherf**ker!

Get a clue | 2/9/2007, 9:36 am EST

Unless your selling Ad space to the RIAA….

This article:
“…Well, it’s propaganda. Lost in his release is that that the largest source of proprietary DRM software is Apple, which prevents songs purchased from iTunes to be played on any competing player (and prevents the iPod from playing songs purchased from competing online music stores).”

Steve Jobs:
“Imagine a world where every online store sells DRM-free music encoded in open licensable formats. In such a world, any player can play music purchased from any store, and any store can sell music which is playable on all players. This is clearly the best alternative for consumers, and Apple would embrace it in a heartbeat.”

RIAA | 2/9/2007, 9:29 am EST

Did the RIAA write this article for you?

beatles will rule again | 2/9/2007, 9:29 am EST

Strange that you avoided reading the second half of Job’s report… the section where if the other companies removed their DRM’s they would allow compatability of other mp3 players with itunes…

Mac is Microsoft w/ Hardware | 2/9/2007, 9:25 am EST

Apple and Jobs are every bit as evil and over priced as Microsoft. Whenever Apple has the ability to overprice they overprice. They compete with lawsuits. Whenever they have the power to crush their competition with litigation, they do so. Look at what they have done in the past and what they are doing now. How is an exclusive deal with a phone provider helping buyers?

Marcus | 2/9/2007, 9:05 am EST

Your article is so out of touch, all I can say is …..”WOW”….

Back to listening to my IPOD and cancelling my subscription on my MAC….. Go Stevie Jobs!!

eballad | 2/9/2007, 8:35 am EST

I’ve never understood the ado about The Beatles, Led Zeppelin & Radiohead not being on iTunes. The cd’s are available at any retailer and easily ripped into iTunes. Presto!

wow | 2/9/2007, 8:13 am EST

Apple users of the world unite and then bash this article to hell. Personally I thought it was well writen and shows how Apple really has stoped caring about its PC market. If you don’t agree with me look at the numbers Apple has 3% of the computer market and god knows how much of the MP3 market. Now with the IPhone, why should Apple give a damn about a market that is making up less and less of its market share.

What is really sad is that Apple is losing their underdog status. Its fun to root for the underdog but not the topdog, and that is what apple is becoming, the topdog. But of course not in the computer market where most Mac users get offended that they are no longer on the cool fringe of the tech world where the want to be. Now that apple has become so populare the Mac user can no longer look down the end of his noes at the rest of the Tech community.

To defend Jobs and the DRM is a joke, and yes the author is about apple using the DRM to control its strangle hold over the downloadable music buisness. If you don’t agree ask your self this why would apple give this up, we all know that DRM will stay and only evolve to make it more dificult to minipluate music to what you want to do with it. After all music is copyrighted material and what publishing company wants give their bread ad butter away for free on filesharing programs like limewire. To belive that the music industry will bend to the peoples will is just wishful thinking.

If you agree, disagree, and wish to argue with me e-mail me at psuedopie@yahoo.com.

P.S: Pardon any spelling or gramer mistakes.

poor asian | 2/9/2007, 8:12 am EST

hey

nobody in Asia can afford those expensive apple products and neither can they afford buying legal music

apple dominates only in the US its Microsoft which is ubiquitous elsewhere

Saxman | 2/9/2007, 7:59 am EST

This article is nothing but an overblown piece of self indulgent puffery. Apple is still small potatoes compared to the profits of Microsoft. Now there’s an “evil empire” for you.

world without steve | 2/9/2007, 7:01 am EST

- command line interface
- crumbling, clueless, paranoid music industry selling quarter-century-old tech

now his team brings us iphone: impeccable industrial design, industry-leading ease-of-use, and fun.

if this is the evil empire, count me among its minions. funny thing, though, i feel more empowered, more capable, more freedom & time to create and live my life instead of stumbling through arcane, obfuscated tech. it feels more like a bright light.

as it was in 1984, so it is in 2007.
eschew obfuscation: buy an apple i-anything.

cmon! | 2/9/2007, 6:35 am EST

Damn!
some ppl around here lack even an ounce of sense of humour!! it’s un-fuckin-believable!!
Cmon ! loosen up lil bit those tight rears of urs!!
that’s an article that only points out at the fact that a company is may be tryin lil bit too much to control things.. just as Micrsoft did / does.. whatever! i’m not even fully aware of the whole story n couldn’t care less (not an ipod fan anyway) but still.. when i read such posts in reply to this actually FUNNY article… wtf!!! some of u react as if we were already on trial against Apple! keep cool!
pffffffffffffffff

j8yihjkln | 2/9/2007, 6:05 am EST

iyihkhoh

Apple Rule | 2/9/2007, 4:37 am EST

Go Jonny Ives

Apple really care passionatly about US the poor unfortunastes who buy stuff.

Buy any apple product and the fun starts opening the lovingly prepared box.

Apple- I love this company, I wish all the other peddelers of CRAP would learn from you.

Brendon Fisher | 2/9/2007, 4:34 am EST

Go Apple.

It’s good to see the good guy come out on top for once.

Apple invented the concept Microsoft went out to exploit and make zillions.

They have been in the wilderness for years but its innovation over plagerism which seems to be winning out.

It’s how it should be.

Long live the innovator.

I want an iphone and I want it now!!

Daniel Thomas MacInnes | 2/9/2007, 2:20 am EST

Well, too bad for me. I went out and bought a portable turntable. First albums I bought to play? Sgt. Pepper’s, Abbey Road, Revolver. Take that, digital suckers.

cogs | 2/9/2007, 2:04 am EST

any sort of monopoly, especially when it involves our everday “necessities”, is dangerous

Big Time Cynic | 2/9/2007, 1:51 am EST

Hi Small time cynic
ITunes and Jobs is not the content provider, the content provider is the music publisher and author of the works. ITMS is the content distributor…
Jobs took a major risk and made an important and critical innovation by building a walled garden to sell music tracks over the internet - by doing so, he made the music companies happy (DRM, et al) but he also kept the consumers end of the bargain (controlling user experience via seamless hardware and software), sharing of music, ability to burn upto 5 CDs, unlimited copies to ipods etc) and he and Apple should be rewarded for their innovation, risk taking, and hard work to make this happen - Apple is not the evil empire, they are go-betweens and the middle man between the music companies (or content providers for that matter) and the consumers

I am Bruce Campbell | 2/9/2007, 12:49 am EST

Why is it that many print media organizations prefer Mac to PC. I am a journalism major and am addicted to Windows.

Chad MacManus | 2/9/2007, 12:19 am EST

FUCK ALL WHO DOUBTED GREATNESS!!!

FUCK YOU!!!

Good Luck with that Vista Upgrade!! HA!

JOBS !!!!!!! iJAH

JudasConstant | 2/8/2007, 11:10 pm EST

One more issue: Why is it the software company’s fault when the new OS isn’t backwards compatible? You seem to have set very strange standards.

JudasConstant | 2/8/2007, 11:05 pm EST

If they were evil I would agree… but so far they seem far more concerned with their consumers and product design than the company whose operating system runs 90% of computers. Why aren’t they an evil empire?

And the anti-DRM article wasn’t propaganda. Did you read the article? He explained that the only reason they have DRM is because the music industry won’t license their music without it. Why don’t you stick to reporting on something you know about (the music industry) instead of making idiotic accusations about Apple. Or here’s an idea– do some research.

Signed,
An Apple user you will ignore because you think I have a superiority complex.

____
velvethowler.com

settle down | 2/8/2007, 9:50 pm EST

he was kidding. i’m an apple fanboy and i thought the article was fine.

- | 2/8/2007, 9:22 pm EST

Apple is a company that is doing quite well now, and rightfully so. They have made two device changing products in the ipod and the iphone in the last 6 years and will become of the major phone makers in the up commming years. Their computers are top notch and increasing in popularity, with 4.7 percent, up 1 from last year. their operating system is brilliant , i just hope they can make more features to really pull away from vista. Lets pray that someday drm is gone from itunes all together.

jonmarck | 2/8/2007, 8:37 pm EST

Apple’s market share is 3%, one of my instructors gave me that satistic. It used to be 10% in the early 90’s and they have since dropped. They’re killing in terms of marketing though, and iTunes and iPods are kicking ass in the music market.

auramac | 2/8/2007, 8:15 pm EST

What an absolutely ridiculous article! My God, if this crap ever made it into the magazine I would surely cancel my subscription! What a nerd! Just how many times have you seen Star Wars, anyway? Oh, it’s playing aagin Now!.. I’m glad previous commentors have taken the words out my mouth, because, I’m done here- I’m gonna go check some other websites for my enter/edutainment now…

ice water | 2/8/2007, 7:37 pm EST

Oh, and Charles Coxe is still totally douche-y. And regardless of what the ads say, he’s not gonna clean ya or take away that not so fresh feeling. In fact, just reading this column (never mind posting an opinion) is likely to cause yeast infections. But don’t worry, only me and yr Dr. will ever know for sure.

ice water | 2/8/2007, 7:34 pm EST

Well, enlighten us, Captain Zoot, please…
Or should I call you by your true name, Furher Gates?!?

Apple’s DRM software was developed, exclusively, to convince the labels’ to let Jobbs sell their music online…an idea that has made them all hundreds of millions of dollars.

Any Mac fan can tell you that there are many, many ways around Apple’s DRM protections and that these “scripts” (as they’re known) are legally and freely available online…not only is Apple aware of these hacks, they condone them (never having once updated iTunes or iPod software to protect against them).

Vista does have many problems with iTunes/iPods…whether or not those problems are the result of malicious intent or the typical negligence with which Microsoft blunders every new piece of software, I’ve no idea.

In addition, everything jonmarck said is practically true, even if the actual stats maybe wrong (I don’t know how big Apple’s marketshare is, but it is small).

Plus–Jobs brought the iPod, the iMac, the Powerbook, the iPhone, the personal computer, and Pixar…he is the most revolutionary IT figure of this millenium and the last one, too.

So bite it, Zoots…if that IS your real name!

Sc Otter | 2/8/2007, 7:11 pm EST

Thank you for proving how irrelevant RollingStone has become. After I delete the Dell cookie you just slipped me, I’ll see you never.

FACE IT! | 2/8/2007, 6:45 pm EST

BLOGGERS RULE!

lik roper | 2/8/2007, 6:44 pm EST

it’s funny; RS calls bloggers losers, and bloggers often say RS sucks…makes sense…they sort of cancel each other out…

face it; bloggers are the real human voice of tomorrow, like it or not RS…

Josh | 2/8/2007, 6:39 pm EST

Charles Coxe, you are an idiot.

YO YO | 2/8/2007, 6:35 pm EST

Thank god for Apple. A real tech company that comes up with innovation and awesome products. Vista is a bad photocopy of what Apple users have been using for years now. Get a life Gates, get an Apple.

Capt Zoots | 2/8/2007, 6:20 pm EST

and Jonmarck has no idea what he’s talking about

Capt Zoots | 2/8/2007, 6:19 pm EST

Ice water is a dick

jonmarck | 2/8/2007, 6:18 pm EST

This is retarded. Beatles tunes weren’t available because Paul McCartney bitched about having to sell his songs for only 99 cents, and apple had issues with vista because vista is the biggest con since millenium edition. Did you know that Vista automatically deletes all non-copywritten files upon installation? Besides, Apple only has 3% of the computer market!

Smalltime Cynic | 2/8/2007, 6:18 pm EST

Please Klaatu, tell me that you are seriously not that naieve. Of course Jobs talks about wanting to end DRM. He controls the content provider (iTunes) and the content player (iPod) but he doesn’t control the actual music. By railing against DRM all he is doing is pandering to the anti-DRM crowd while asking studios to give away their product for free so that he can sell more iPods. He’s hardly being a brave pro-consumer activist here.

ice water | 2/8/2007, 5:55 pm EST

stop being a douche…go back to writing about Fergie or Panic at the Disco…they may not be interesting, but at least the subject matter would match yr intelligence level.

Gerard Choucroun | 2/8/2007, 5:51 pm EST

Apparently aggravated over its waning monlithic power over the world of music, Rolling Stone calls the kettle black.

I trust Apple to call the shots better than I trust Rolling Stone.

Klaatu | 2/8/2007, 5:42 pm EST

Hard to be too mad at Jobs when he is calling for an end to DRM. It is inevitable that it will end, by the way, because consumers don’t want it.

Oddjob | 2/8/2007, 5:24 pm EST

Beatles rule!

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