Merchants of Trivia

Why do the media insist on reducing one of the most exciting presidential primary seasons in American history to a simple horse race?

MATT TAIBBIPosted Jan 24, 2008 8:09 AM

And jump he does. In Indianola, Huckabee not only mentions Romney by name, he unleashes a torrent of anti-Romney abuse. Previously smiling and Muppet-like in most of his stump addresses, Huckabee today is positively monomaniacal in his fixation on Romney — he sounds like a late-stage Lenny Bruce ranting about cops and Francis Cardinal Spellman. "I did not grow up privileged," he croaks. "I did not grow up with a last name that opened the door. In fact, my last name probably closed a few. Never in my life did I ever remember somebody asking my dad would he be willing to come out and endorse a candidate."

To me it's Huckabee's worst performance, but the press reviews the next day are exultant. NICE-GUY HUCKABEE FIRES BACK IN IOWA shouts the Baltimore Sun. HUCKABEE DROPS 'R-BOMBS' IN IOWA seconds a satisfied Politico.

This scene is a perfect example of the dynamic that dominates virtually all campaign coverage. No matter which issues or grass-roots support elevate a candidate to the limelight, in order to stay there he ends up having to play this game, a sort of political version of Fear Factor in which candidates must eat bowl after bowl of metaphorical worms to prove their worthiness.

The Huckabee episode is significant because Obama went through the same thing in the months leading up to Iowa. His refusal to "mix it up" with Clinton infuriated reporters. "Obama continued to shy away from a real fight with his Democratic rivals," complained Newsweek, wondering if he knew how to pursue politics "as a game, played to win."

When Obama responded with a series of parries at Hillary, the press applauded. OBAMA: BYE-BYE MR. NICE GUY? gushed the Chicago Tribune. OBAMA IN IOWA: GLOVES OFF! roared ABC.com. Shit, even Rollingstone.com got into the act (OBAMA TAKES THE GLOVES OFF).

The hilarious thing is that while Obama and Huckabee were blasted for not providing the press with enough boxing-metaphor material, Clinton was getting the business for being too feisty. IS SEN. CLINTON WARM ENOUGH TO WIN? wondered Slate. Just like the others, Hillary quickly proved her willingness to eat as many worms as we could dish out, hilariously releasing a whole Web site where Friends of Hillary lined up to swear on a stack of Bibles, that despite what you might think, the candidate isn't a crabby old battle-ax in private.

This relentless fragging from the media led to the current state of affairs in Iowa, in which all of the candidates are enjoined in a seemingly endless piss-fight over the most mind-numbing minutiae imaginable. Clinton and Obama spent days haggling bitterly over, of all things, tea. When Obama insisted that his foreign experience went beyond who "I had tea with," the Hillary camp actually went through the trouble of releasing a statement from Madeleine Albright insisting that Hillary, in fact, drank many different beverages in her travels.

On the Republican side, the Romney-Huckabee war turned increasingly bitter, with "Nice Guy" Huck calling Romney "dishonest" on the Monday before the vote. Romney responded by obliquely comparing the Huckabee record on pardons to that of another Arkansas governor, leading to amusing headlines like ROMNEY ALMOST COMPARES HUCKABEE TO BILL CLINTON.

How did one of the most genuinely interesting primary contests in American history devolve into a Grade-D smack-down that even Vince McMahon would be ashamed to promote? The real story of the campaign has been its unprecedented unpredictability — and therein lies the problem. On both tickets, the abject failure of media-anointed front-runners to hold their ground was due at least in part to voters having grown weary of being told by the press who was "electable" and who wasn't. Both the Huckabee and Ron Paul candidacies represent angry grass-roots challenges to the entrenched Republican party apparatus, while the Edwards candidacy is a frank and open attack on his own party's too-cozy relationship with corporate America. These developments signaled a meaningful political phenomenon — widespread voter disgust, not only with the two ruling parties, but with a national political press that smugly enforced the party insiders' stranglehold on the process with its incessant bullying of dissident candidates.

But there was no way this genuinely interesting theme was going to make it into mainstream coverage of the campaign heading into the primary season. It was inevitable that different, far stupider story lines would be found to dominate the headlines once the real bullets started flying in Iowa and New Hampshire. And find them we did.

A month ago, I was actually interested to see who won these first few races. But now that this whole affair has degenerated into a mass orgy of sports clichés and celebrity catfighting, I find myself more hoping that they all die in a fire somehow. And something tells me that most of America would hope that my colleagues and I burn up with them.

[From Issue 1044 — January 24, 2008]


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