Created, produced and directed by Aaron Anderson and Eric Timothy Carlson, the clip showcases artwork from Carlson as well as footage from One Year on Earth – Seen from 1 Million Miles. The film by NASA's Goddard Space Flight Center features the first image of the sunlit side of Earth taken by the agency's EPIC camera mounted on a satellite in space.
The mesmerizing rotating Earth imagery is an apt pairing with Bon Iver's minimalist piano-led song. Justin Vernon's layered, hymn-like vocals reflect on the bigger picture in the frame of everyday life, like when he rhymes spiritual truth against basic needs with the lines, "A word about gnosis/ It ain't gonna buy the groceries." He also sings, "If it's harmed me/ It's harmed me/ it'll harm me/ I'll let it in" – a pretty sigh that's less about resignation and more about acceptance.
As with their previously released "8 (circle)" lyric video, patterns and signs flit throughout the clip, including yin-yang symbols and other drawn imagery. Bon Iver have also released the lyric video for "715 - CR∑∑KS," "22 (OVER S∞∞N)" and the video for the extended version of "10 d E A T h b R E a s T ⚄ ⚄," as well as previously unveiled album single "33 God."