Imagine how frustrating the grunge revolution must have been for the major labels. They suddenly had this new generation of rock bands selling millions of records, but none of them were easy to manage. They were too busy doing heroin, refusing to make videos or launch proper tours and generally bemoaning the fact they were popular. "Oh, the pain! The pain of it all! People love my music! This is the worst thing that's ever happened to me." By 1994 the labels were sick of putting up with the nonsense. Enter a band like Bush. Gavin Rossdale was happy to tour all year round, pose for the cover of Rolling Stone with his shirt off and generally do whatever it took to sell records. He was friendly, docile and looked like a model. This was the kind of rock star they dreamed about. (That's not to say songs like "Glycerine" and "Comedown" are bad. The guy had talent.) Bush crapped out by the mid-Nineties but reformed in 2010. Not a lot of people cared.