2. Bruce Springsteen and the E Street Band
Bruce Springsteen's former manager, Mike Appel, tried to book him at the Super Bowl back in 1973. The NFL went in a slightly different direction that year by booking Andy Williams and the University of Michigan Marching Band. About two decades later, it was the NFL who was chasing Springsteen, but the singer declined numerous times.
By 2009, however, the Boss had toured so heavily over the last few years that some markets were soft. He also had a new album to promote, so he finally folded and agreed. The band rehearsed for days and days at New York's Terminal 5, making sure they had the show down to the second. The band's late saxophonist Clarence Clemons was recovering from knee surgery and in incredible pain; it was unclear if he would even be able to stand onstage but, when the cameras began rolling, he managed to not only stand but even take his first steps since the operation. They opened with "Tenth Avenue Freeze-Out" and then went into a shortened "Born to Run" and the title track from Working on a Dream. They wrapped up with "Glory Days," though the next day, all anyone was talking about was Springsteen's crotch slide into the camera.