It was abundantly clear that CMA Music Fest fans were having fun, but the same cannot always be discerned of the artists. However, in the intimate HGTV Lodge, duo Striking Matches channeled a pure love of playing that led a cramped early-morning audience to mid-song applause. Sarah Zimmermann and Justin Davis met as guitar majors at local Belmont University, and saw their stock rise as several of their songs were picked for ABC's Nashville. With their infectious smiles, funny banter and clear affection for each another ("I grew up in a small town. I didn't know girls could play guitar 'til I met Sarah," Justin says), Striking Matches offered a Sunday-morning reminder of why anyone would want to get into this business in the first place.