11 Amazing Rock Billboards From the Sunset Strip

Learn the history of these classic signs that popped up in Los Angeles during the Sixties and Seventies
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Robert Landau

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Cheap Trick, 1979

If a band wanted to make a splashy visual statement in your living room, their best bet was a gatefold album that would unfold to reveal a double-sized centerfold. Conveniently, those horizontal images had the dimensions that made them easy to translate onto billboards, like this gatefold spread from Dream Police.

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