While many hip-hop acts were sampling musical icons like James Brown, this British dance act sampled an unlikely source in this club rouser: comedian Andrew "Dice" Clay. While video viewers heard Clay's trademark "Oh!", Clay's face couldn't be seen, since the salty-tongued comic had been banned from MTV for life. (Years later, the network lifted the ban.) While EMF had a few other dance hits, "Unbelievable" was forged with the band's identity, due to its rapid success. "Sometimes I wish we could've done it a little more gradually," guitarist Ian Dench said.