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Sony to Announce New Online Music Service

On the same day that Apple is expected to reveal iTunes upgrades, Sony counters with news of a service scheduled to launch on the Playstation 3 next year

September 1, 2010 10:14 AM ET

With Apple expected to announce changes to iTunes and a new line of iPod Touch devices at a music-themed conference later today, Sony is asserting their own place in the digital music marketplace by unveiling a new music and video subscription service at a conference in Berlin, also today. According to The Financial Times (subscription only), the service will first be marketed to owners of the Playstation 3, who number in the tens of millions, before segueing to other devices like phones, DVD players, portable music players and computers. The service will launch sometime next year.

Sony was once a player in the digital music market with their Connect Music Store, but when that service shuttered in early 2008, iTunes firmed up their leading position. Sony has since dabbled with other web-based services, giving Bandit.fm a trial run in Australia and New Zealand since late 2008 (an eventual global launch is planned). According to The Financial Times, Sony's new service has been in the works for two years, and will likely include music from all the major record labels and not just Sony.

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Song Stories

“Vans”

The Pack | 2006

Berkeley, California rappers the Pack made their footwear choice clear in 2006 with the song "Vans." The track caught the attention of Too $hort, who signed them to his imprint. MTV refused to play the video for the song, though, claiming it was essentially a commercial for the product. Rapper Lil' B disagreed. "I didn’t know nobody [at] Vans," he said. "I was just a rapper who wore Vans." Even without MTV's support, Lil' B recognized the impact of the track. "God blessed me with such a revolutionary song… People around my age know who really started a lot of the dressing people are into now."

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