A mash-up of Cubs sluggers' Kris Bryant and Anthony Rizzo's last names, Bryzzo co. specializes in delivering souvenir baseballs to fans via home runs. "We put the ding in dingers," the duo proclaim in both their 2016 and 2017 commercials.
Following their century-long title drought-ending season in 2016, business is now booming, and the two young Cubs recruit their all-star fan to pen a song for the burgeoning souvenir company, with Vedder hitting on the slogan, "Kiss it goodbye, that ball was Bryzzo-ed."
The Associated Press was behind-the-scenes for Vedder's Bryzzo cameo and provided footage from the shoot, as well as revealing that the singer gifted both Bryant and Rizzo with custom-made ukuleles that he had brought back from Hawaii.
In April, following Pearl Jam's Rock and Roll Hall of Fame induction, Vedder will join Cubs president Theo Epstein at his annual Hot Stove Cool Music benefit concert in Boston on April 29th. Vedder also performed at the Chicago leg of the benefit in June 2016 as a surprise guest.