Rick Rubin to Link Up With Social Music Site MOG

August 12, 2008 12:18 PM ET

Having completed his role as producer of Metallica's Death Magnetic, music svengali Rick Rubin is reportedly on the verge of joining the board of social networking/music blogging site MOG. The music site has already accrued two million users since its July 2006 launch, and the addition of Rubin in whatever capacity Rubin will serve would only assist in giving MOG some cred amongst music lovers. MOG has already raised $6 million in funds, including contributions from Sony and Universal Music, and are planning on revamping their site to be both ad-supported and easier-to-use. Rubin is already employed by Columbia Records to find up-and-coming unsigned artists, but his job there doesn't preclude him from joining an internet venture. Despite being a "music network," MOG doesn't actually play that much music (kind of like MTV), instead giving music fans a forum to discuss and read about their favorite artists, albums and songs.

To read the new issue of Rolling Stone online, plus the entire RS archive: Click Here

Music Main Next
Daily Newsletter

Get the latest RS news in your inbox.

Sign up to receive the Rolling Stone newsletter and special offers from RS and its
marketing partners.


We may use your e-mail address to send you the newsletter and offers that may interest you, on behalf of Rolling Stone and its partners. For more information please read our Privacy Policy.

Song Stories

“American Girl”

Tom Petty and the Heartbreakers | 1976

It turns out that a single with "American" in its title--recorded on the Fourth of July during the nation's Bicentennial, no less--can actually sell better in Britain. Coupled with the Heartbreakers' flair for Byrds jangle and Animals hooks, though, is Tom Petty's native-Florida drawl that keeps this classic grounded at home. Petty dispelled rumors that the song was about a suicidal student, explaining that the inspiration came from when he was 25 and used to salute the highway traffic outside his apartment window. "It sounded like the ocean to me," he recalled. "That was my ocean. My Malibu. Where I heard the waves crash, but it was just the cars going by."

More Song Stories entries »