.

On the Charts: Eminem and Avenged Sevenfold Burst Pop's Bubble

Slim Shady gears up for fall release

Eminem performs in Saint-Denis, France.
PIERRE ANDRIEU/AFP/Getty Images
September 4, 2013 2:50 PM ET

In the first week after Labor Day, new albums and singles are starting to arrive that could define the fall shopping season. For the record industry's sake, they better be big – track sales remain down three percent this year, and album sales are down six percent, as they have been all year long.

See Where Eminem Lands on Our List of the 100 Greatest Artists

GUESS WHO'S BACK, BACK AGAIN: Lost in last week's National Tut-Tutting of Miley Cyrus was the exciting development that Eminem finally released a new single. "Berzerk," with its Billy Squier and Beastie Boys samples and hints of a Slim Shady resurrection, sold 362,000 copies last week, finishing second on Billboard's Digital Songs chart to Katy Perry's "Roar" (which sold 448,000, an increase of 14 percent). Remember in the early 2000s, when teen pop and boy bands were dominating everything, and Shady showed up to pee in the sink? This is feeling a bit like that. One Direction is ascendant, Perry and Lady Gaga are having a diva-off on the singles chart and Miley dances with weird furry bears. Not that there's anything wrong with pop music, but the environment seems ripe for impish, early-2000s era Eminem, whose The Marshall Mathers LP 2 is due November 5th.

HARD TWERK: Miley Cyrus may have [pick one: embarrassed/liberated/shamelessly revealed] herself during last week's MTV Video Music Awards, but clearly there's a marketing strategy behind the over-the-top exhibitionism. Her new single "Wrecking Ball" came out 11 days ago, drawing 7.6 million YouTube views (even without a video) and selling 201,000 downloads. That's enough for a sales jump of 124 percent and a rise from number 13 to number five on Billboard's Digital Songs chart. Her summer hit "We Can't Stop," the one she illustrates with the tongue-wagging and twerking, earned a 10 percent sales boost but nonetheless dropped from number seven to number nine. Cyrus was the VMAs' big sales winner, although Lady Gaga's "Applause" jumped post-MTV from number five to number four, selling 213,000 copies, a sales increase of 31 percent.

ROCK AND A HARD PLACE: It's tempting to look at Avenged Sevenfold's Number One debut this week – Hail to the King sold 159,000 copies – and predict some kind of hard-rock comeback. But these days, even high-profile albums by established rock stars such as Linkin Park and the Red Hot Chili Peppers tend to drop significantly after their first week on the charts. Country albums tend to have slightly more staying power, which is probably good news for Luke Bryan's Crash My Party – although he, too, dropped to Number Two this week, selling 92,000 copies, a decline of 42 percent.

Last week: Luke Bryan Edges Out John Mayer

To read the new issue of Rolling Stone online, plus the entire RS archive: Click Here

prev
Music Main Next

blog comments powered by Disqus
Daily Newsletter

Get the latest RS news in your inbox.

Sign up to receive the Rolling Stone newsletter and special offers from RS and its
marketing partners.

X

We may use your e-mail address to send you the newsletter and offers that may interest you, on behalf of Rolling Stone and its partners. For more information please read our Privacy Policy.

Song Stories

“Promiscuous”

Nelly Furtado with Timbaland | 2006

This club-oriented single featuring Timbaland, who produced Nelly Furtado's third album, Loose, was Furtado’s sexy return after the Canadian singer's exploration of her Portuguese heritage on Folklore. "In the studio, initially I didn’t know if I could do it, 'cause Timbaland wrote that chorus," Furtado said. "I'm like, 'That's cool, but I don't know if I'm ready to do full-out club.'" The flirty lyrics are a dance between a guy and girl, each knowing they will end up in bed together but still playing the game. "Tim and I called it 'The BlackBerry Song,' she said, "because everything we say in the song you could text-message to somebody."

More Song Stories entries »
 
www.expandtheroom.com