Mountain Dew Launches Music Site, Upload Exclusive Cool Kids Song

August 22, 2008 11:41 AM ET

Soda makers Mountain Dew have launched a web-only music site, Green Label Sound. The site is still in its infancy, but it already boasts a pretty good exclusive track by the Cool Kids, dubbed "Delivery Man." The song is available as a free download. The site also promises an exclusive song soon from indie duo Matt & Kim, as well as two more artists coming in the fall. We're not sure if this is some kind of promotion for an ad campaign or Mountain Dew's attempt to enter the blogosphere, but so far the tunes are better than Code Red.

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Song Stories

“Whoomp! (There It Is)”

Tag Team | 1993

Cecil Glenn — a.k.a., "D.C." — was a cook at Magic City, a nude dance club in Atlanta, when he first heard women shout "Whoomp — there it is!" Inspired by the party chant, he and partner Steve "Roll'n" Gibson wrote a song around it. Undaunted by label rejections, they borrowed $2,500 from Glenn's parents and pressed 800 singles, which quickly sold out in the Atlanta area. A record deal came soon after. Glenn said the song was meant for positive partying. "If you're going to say 'Whoomp there it is,' and you're doing something negative, we'd rather it not have come out of your mouth."

More Song Stories entries »