Jay-Z and Live Nation Near $150 Deal, New Record Label

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Jay-Z is reportedly on the verge of inking a new $150 million deal with concert promotion giant Live Nation. The deal will encompass all of Jay's concerts, endorsements and recordings over the next decade, as well as provide the rapper a platform to launch Roc Nation, Jay's own label, music publishing and talent managing company. Jay-Z, who previously served as Def Jam's CEO for three years until he and Universal Music Group couldn't agree to a new contract, still owes his former label one more album, set for release later this year. The Brooklyn rapper becomes the third powerhouse veteran artist to join forces with Live Nation since October, as both Madonna and U2 have signed on with the ever-expanding empire.

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