Hanson Launches 'Mmmhops' Beer

Proceeds to be donated to Oklahoma tornado relief

Issac Hanson, Taylor Hanson and Zac Hanson of Hanson.
David Livingston/Getty Images
Issac Hanson, Taylor Hanson and Zac Hanson of Hanson.
By |

To celebrate their 21st anniversary together, Hanson have officially launched their own beer. The Oklahoma trio's new brew, Mmmhops, was created in partnership with the craft beer company Mustang Brewing and will debut in the fall along with the band's sixth studio album, Anthem.

Last week, the band shared the brew's first taste since its 2011 announcement at the premiere of The Hangover Part III in Los Angeles. The flick features the trio's 1990s hit "Mmmbop."

The 11 Greatest Superfan Communities: Hanson

Mmmhops' release was moved up last week in the wake of the devastating tornadoes that swept through the band's home state of Oklahoma.

"The tragedy hits close to home, especially since this community was among the first places our band performed together, including schools which were lost in the storm. We are hopeful that the proceeds we can galvanize will play a lasting role in the recovery efforts," said Taylor Hanson in a statement.