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Choose the Cover Contest Road to Victory

Look back at 16 bands' journeys from obscurity to a chance for the cover of Rolling Stone

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August 9, 2011 3:00 PM ET
sheepdogs choose the cover rolling stone
The Sheepdogs attend Rolling Stone's "Do You Wanna Be a Rock & Roll Star?" cover reveal party at the Empire Hotel Rooftop in New York City.
Photo by Jason Kempin/Getty Images

The Sheepdogs may be the first unsigned band to ever appear on the cover of Rolling Stone, but they weren't alone in their journey. In this video retrospective, you can revisit the Canadian boogie rockers' climb, as well as the quest of 15 other talented bands, from relative obscurity at the start of the Choose the Cover contest on through the moment of victory last week in New York City. Along the way, look back on the Sheepdogs' experiences rocking out at Bonnaroo, partying in New York City and appearing on Late Night with Jimmy Fallon.

To read the new issue of Rolling Stone online, plus the entire RS archive: Click Here

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