Amazon Cuts Price For Hit Singles

Top tracks now cost 69 cents

April 29, 2011 9:25 AM ET
Amazon Cuts Price For Hit Singles

Amazon has lowered its price for top-selling songs in a bid to compete with top retailer iTunes in the downloadable music market. The company, which is presently a distant second place behind iTunes as the most popular download retailer, has dropped its prices for best-selling hits by Katy Perry, Lady Gaga, Justin Bieber and Jennifer Lopez to 69 cents, nearly half the cost of the same songs on iTunes, where they sell for $1.29. In many cases, Amazon was already selling the tracks for 89 cents.

Choose the Cover of Rolling Stone: Vote Now

This is a very aggressive move, but it is consistent with Amazon's digital music strategy. The online store regularly sells albums at deep discounts, which has led to significant sales spikes for new and old records. Despite the significant price cut, artists and labels are unlikely to lose much money, as Amazon typically treats mp3 sales as loss leaders.

To read the new issue of Rolling Stone online, plus the entire RS archive: Click Here

Music Main Next

blog comments powered by Disqus
Daily Newsletter

Get the latest RS news in your inbox.

Sign up to receive the Rolling Stone newsletter and special offers from RS and its
marketing partners.


We may use your e-mail address to send you the newsletter and offers that may interest you, on behalf of Rolling Stone and its partners. For more information please read our Privacy Policy.

Song Stories


Lou Reed | 1972

Opening Lou Reed's 1972 solo album, the hard-riffing "Vicious" actually traces its origin back to Reed's days with the Velvet Underground. Picking up bits and pieces of songs from the people and places around him, and filing his notes for later use, Reed said it was Andy Warhol who provided fuel for the song. "He said, 'Why don't you write a song called 'Vicious,'" Reed told Rolling Stone in 1989. "And I said, 'What kind of vicious?' 'Oh, you know, vicious like I hit you with a flower.' And I wrote it down literally."

More Song Stories entries »