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50 Cent and Kanye West: Watch the Hip-Hop Titans Behind the Scenes at the Rolling Stone Cover Shoot

September 5, 2007 3:41 PM ET

"This is a rock & roll moment right here," says Kanye West on the set of his Rolling Stone cover shoot with 50 Cent. Watch the two hip-hop heavyweights get camera-ready at photographer Albert Watson's New York studio, discuss the Muhammad Ali/Joe Frazier confrontation that inspired them, chat about what it means to be on the cover of Rolling Stone and more as the two gear up for the September 11th releases of Curtis and Graduation. Check out excerpts of the 50 Cent and Kanye West interviews, too.

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Song Stories

“Everyday People”

Sly and the Family Stone | 1968

"Everyday People" managed to trailblaze in two different ways -- it was one of the first pop hits to deal with the subject of racial harmony, and it utilized Larry Graham's "slap" technique on the bass guitar, which would soon be copied by countless other bassists. Graham once said about his pulsating style, "I'd never done that before … that's where the freedom of creativity came in for the band, that we'd be allowed to do that." In 1978, the song's line "Different strokes for different folks" would be borrowed for the title of the hit television show Diff'rent Strokes.

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