Keith Moon of the Who Gave Led Zeppelin Their Name
THE BACKSTORY: In May 1966, Moon and Who bassist John Entwistle recorded the instrumental "Beck's Bolero" with Page, John Paul Jones and Jeff Beck. The track came out well, and they tossed around the idea of forming a new band. Moon allegedly said the band would go over like a lead balloon. Page remembered the joke two years later when he created Zep.
THE TRUTH: Accounts differ; for decades Entwistle claimed it was he, not Moon, who made the "lead balloon" crack. But history seems to favor Moon's version.