Led by A$AP Rocky – a 23-year-old Harlem MC with a taste for slowed-down Houston-style vocals – the A$AP Mob is at both a glorified entourage and an assortment of producers and MCs from upper Manhattan. Each member has the "A$AP" moniker slapped before his name (A$AP Ferg, A$AP Yams, etc.) and a particular role within the posse – from management to beats to fashion. The crew's next big moment comes when Rocky's album LongLiveA$AP arrives this fall.
Artist To Watch: A$AP Ferg
Hot Track: A$AP Rocky, A$AP Ant and Flatbush Zombies, "Bath Salts"