7. Britney Spears - "I'm a Slave 4 U" (2001)
Britney Spears had a tough task at the 2001 Video Music Awards. In 1999 she did "...Baby One More Time" in a schoolgirl outfit and the next year she did "Oops!...I Did It Again" in a skin-tight, flesh-colored body suit. How could she possibly top that? Well, how about getting even more naked and "singing" on a Lion King-inspired set, complete with an actual green snake around her neck? It was big news for about a week, but then 9/11 happened and the story of Britney and the snake felt pretty unimportant.