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50 Most Important People in EDM

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Joel Zimmerman, William Morris Endeavor, Head of Global Electronic Music


Joel Zimmerman, William Morris Endeavor, Head of Global Electronic Music
Samir Hussein/Getty Images; Helene Wiesenhaan/Getty Images for MTV
4/50

Since taking the reigns of William Morris Agency's newly launched electronic music division with Pete Tong in 2008, Zimmerman has lead William Morris Electronic to the top of the dance-music talent agency game. Starting out with a lean but modest roster, Zimmerman and his team – which includes veteran DJ booking ace and current WME partner of music development Samantha Kirby Yoh – have gone on to build a list of more than 150 artists. Their clients ranging from elder statesman James Murphy to superstar DJ/producer Afrojack to promising youngbloods like French house producer Madeon. The self-described "Darth Vader" of the EDM bidding wars, Zimmerman has managed to cut through the noise – and competition – in a market saturated with money and interest, landing clients lucrative deals at Las Vegas' top clubs and raising both the DJs' and the Strip's profiles in the process.


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