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50 Most Important People in EDM

15

Jason Strauss and Noah Tepperberg, Strategic Marketing Group, Founders


Jason Strauss and Noah Tepperberg
Bryan Bedder/WireImage
15/50

With their marketing outfit Strategic Marketing Group, high-school buddies Strauss and Tepperberg brought a handful of top-grossing, splashy nightspots to New York City, from resto-lounge Lavo to dance-club Marquee. But it's due to their expansion into Las Vegas that the duo's profile has exploded exponentially. The Vegas version of Marquee, in particular, has transformed the gambling city's once-cheesy nightlife scene into the driving force of mainstream EDM clubbing in the U.S. (One need only to see billboards for the club in former top club cities like New York and Miami to note the change.) Last year, both Marquee and Tao Las Vegas scored in the top five of the 100 highest-grossing nightclubs, raking in more than $130 million combined in 2013.


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