The Work of Director Michel Gondry

Michel Gondry could be the Rem Koolhaas of music video. Like the Dutch architect, Gondry devises ideas and technique that are never merely modern. For Bjork, Gondry shoots forests dominated by stuffed animals; for the White Stripes, he's high design, but with Legos; for Daft Punk, he stages a variety show with robots. Books could be written about Gondry's pieces, but this former drummer remains a rock & roller at heart. Invariably, his videos are visual invitations to bang your head.

From The Archives Issue 244: July 28, 1977
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