Following the model of the incredibly popular music recognition app Shazam, new free iPhone app IntoNow can identify TV shows and episodes in seconds just by picking up their soundtrack.
Users simply press a button, hold up their smartphone and in less than 10-12 seconds receive information on live TV broadcasts or reruns from within the last five years, including complete episode and cast info. Additional links to IMDB, Netflix and iTunes are also provided for additional information, rental or purchase. The program uses custom SoundPrint technology that analyzes and recognizes each program’s unique acoustic signature, and presently monitors 130 individual channels.
Clever social media elements include the ability to let friends know what you’re watching via notification, meet like-minded viewers through Facebook or Twitter and swap comments on favorite programs.