Bill Simmons' 10 Go-To Writing Moves

Like any hugely successful writer, the Sports Guy has his favorite tricks of the trade

Mentioning the Ewing Theory

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Simmons loves to revisit the Ewing Theory, a concept (hit upon by Dave Cirilli) that he popularized in 2001 that pointed to the trend of teams performing better after their so-called stars were lost to injury. (The 0rigin being the 1999 New York Knicks, who made a surprise trip to the Finals after Patrick Ewing sustained an Achilles injury.) The theory doesn’t always come through. When Rajon Rondo went down for the remainder of the 2012-13 season, Simmons wrote a column asking if the Celtics were a candidate to make the Eastern Conference Finals. They lost in the first round.

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